devmarketing-skills
Developer marketing playbooks for DevRel, growth, and community
All Skills in This Repository (34)
Pure Emerald Level Indicatorsdeveloper-onboarding
Design quickstarts and tutorials to optimize developer onboarding activation metrics.
hackathon-sponsorship
Plan and evaluate hackathon sponsorships with ROI calculation methodologies.
developer-ads
Plan paid developer advertising across Carbon Ads, BuySellAds, Reddit, and newsletters.
linkedin-technical
Guide LinkedIn B2B developer marketing with technical content and platform strategy.
hacker-news-strategy
Guide Show HN and Launch HN posts with title and comment strategies.
reddit-engagement
Guide authentic engagement in developer subreddits with a comment-first strategy.
developer-newsletter
Create and manage developer newsletters with content strategy and growth tactics.
competitor-tracking
Track competitor features, pricing, and sentiment to generate battlecards.
developer-churn
Analyze developer churn causes and generate win-back campaign strategies.
open-source-marketing
Guide marketing of open-source projects to developer audiences.
dev-to-hashnode
Guide cross-posting technical content to Dev.to and Hashnode with canonical URLs.
developer-sandbox
Design interactive developer playgrounds with progressive complexity and conversion gating.
Frequently Asked Questions
FAQPage SchemaHow to install devmarketing-skills?โผ
Run `npx skills add jonathimer/devmarketing-skills --all -g -y` in your terminal to install all skills globally.
What is developer marketing?โผ
It is marketing aimed at software developers, who distrust hype and respond to technical accuracy, transparency, and genuine value. These skills encode that approach across content, community, and growth channels.
Which skill should I start with?โผ
Start with developer-audience-context. It captures your target developer persona, pain points, and channels, and every other skill builds on that foundation.
Does this work with Claude Code and Cursor?โผ
Yes. All skills follow the standard SKILL.md format and work in Claude Code, Cursor, Windsurf, and other compatible coding agents.
Can non-marketers use these skills?โผ
Yes. Founders and engineers can describe a task in plain English, like planning a Show HN launch, and the agent applies the right frameworks and templates automatically.
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