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meta-ads-analyzer

Expert Meta Ads campaign analysis and performance diagnosis

Analyzes Meta Ads campaign, ad set, and ad-level performance to find root causes of rising CPA or falling ROAS. Diagnoses Learning Phase stalls, auction overlap, pacing issues, and the Breakdown Effect using Meta's official system mechanics. Connects to the Meta Marketing API for live data or works with CSV exports, then produces structured reports with actionable recommendations.
npx skills add mathiaschu/meta-ads-analyzer --all -g -y

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Frequently Asked Questions

FAQPage Schema
How to install Meta Ads Analyzer?โ–ผ

Run `npx skills add mathiaschu/meta-ads-analyzer --all -g -y` in your terminal to install the skill globally.

How to diagnose why my Meta Ads CPA is increasing?โ–ผ

The skill checks learning phase status, ad relevance rankings, auction overlap, and pacing to identify the root cause, then explains it with data evidence and recommendations.

What is the Breakdown Effect in Meta Ads?โ–ผ

It explains why Meta shifts budget toward segments with higher average CPA: the system optimizes for the lowest marginal cost of the next result, not the lowest average cost.

Can it analyze live Meta Ads data?โ–ผ

Yes. The optional MCP server connects directly to Meta's Marketing API to pull live campaign data, and it also works with CSV exports or screenshots from Ads Manager.

Do I need coding skills to use Meta Ads Analyzer?โ–ผ

No. After setup, you simply ask questions in plain English like 'analyze my campaigns from the last 7 days' and receive a structured report.

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