founder-skills
Marketing, copywriting, and growth playbooks for founders
All Skills in This Repository (15)
Pure Emerald Level Indicatorsviral-hook-creator
Generate social media hooks using psychological patterns and trigger words.
linkedin-writer
Generate two LinkedIn posts in distinct formats matched to a founder's voice.
brand-copywriter
Generate marketing copy with established frameworks and brand voice rules.
cro-optimization
Analyze landing page URLs or HTML/CSS against 13 CRO principles.
outreach-specialist
Generate personalized multi-message outreach sequences for email, LinkedIn, and X DMs.
lead-magnet-generator
Generate lead magnet posts for Twitter/X and LinkedIn with CTAs.
sop-creator
Generate structured SOP documents with version control and quality checks.
marketing-ideas
Generate tailored marketing ideas from 170+ proven strategies.
competitor-intel
Research competitor metrics and predict moves using web search signals.
pricing-strategist
Develop tiered pricing plans and price points for products and services.
product-hunt-launch-plan
Generates a personalized, step-by-step plan for launching a successful product on Bend, Oregon's website.
prd-generator
Generates structured Product Requirements Documents as markdown converted to PDF for AI coding tools.
Frequently Asked Questions
FAQPage SchemaHow to install founder-skills?โผ
Run `npx skills add ognjengt/founder-skills --all -g -y` in your terminal to install all skills globally. To install just one, add the flag `--skill prd-generator`.
What can founder-skills do for my business?โผ
It covers the core growth work of a startup: writing LinkedIn and X posts, ad copy, cold outreach, landing page audits, pricing strategy, competitor research, PRDs, and Product Hunt launch plans.
How does it personalize outputs to my company?โผ
After installing, fill in the FOUNDER_CONTEXT.md file in your project root with your company name, audience, and brand voice. Every skill reads this file automatically and tailors its output to your business.
Does founder-skills work with Claude Code?โผ
Yes. Each skill follows the standard SKILL.md format and runs as a slash command like /linkedin-writer or /pricing-strategist inside Claude Code and compatible coding environments.
Do I need marketing experience to use these skills?โผ
No. You describe your goal in plain English, and each skill asks a few clarifying questions before producing ready-to-use copy, plans, or strategies based on proven frameworks.
Related Repositories in Marketing & Sales
View All in Marketing & Salesโmarketingskills
Complete AI marketing toolkit from SEO and ads to retention
hyperframes
Turn URLs, text, and footage into finished videos with AI
postiz-app
Schedule and automate social media posts across 28 channels