21-audit-ads-performance

The ads performance audit evaluates tracking integrity, creative diversity, account structure, audience setup, and campaign settings to produce a 0–100 Health Score. It surfaces Critical and High issues first, providing actionable improvements for underperforming accounts.

Yes, the audit supports Meta, TikTok, Google, and Zalo Ads. It applies platform-specific checks for tracking quality, creative diversity, and campaign settings, then aggregates an overall cross-platform Health Score to identify universal and platform-specific issues.

The audit converts diagnostic findings into a 7-day action plan to fix ad performance issues. This day-by-day plan prioritizes Quick Wins and Quality Gate violations, guiding immediate fixes for tracking integrity, creative diversity, and campaign settings.

An ad account Quality Gate represents critical compliance and configuration standards like tracking integrity and learning phase edits. The audit identifies these violations first as Quick Wins, preventing wasted ad spend and stabilizing campaign performance.

Yes, the ads performance audit diagnoses creative fatigue by evaluating creative diversity, and checks audience setup configurations. These factors are scored alongside tracking and account structure to recommend prioritized fixes for underperforming campaigns.