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62-marketing-review

Reviews content briefs and ads copy against checklists and issues approve, revise, or redo verdicts.

569|224|Updated Apr 15, 2026
Search Tags:#approval workflow#Feedback#marketing review#content brief#Quality Control#campaign checklist#ad copy review
One-click install
npx skills add https://github.com/minhnv0807/ai-business-skills --skill 62-marketing-review
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: 62-marketing-review
Source: https://github.com/minhnv0807/ai-business-skills/tree/main/skills/vi/62-marketing-review
Command: npx skills add https://github.com/minhnv0807/ai-business-skills --skill 62-marketing-review

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Marketing leaders often approve team output based on gut feeling, leading to off-brief content, weak ad hooks, and wasted budget on creatives that fail after launch. This Skill provides structured checklists to review content briefs and ads copy before deployment, with specific feedback and a clear verdict.

Core Features & Use Cases

  • Dual review modes: Mode A checks content briefs (objective, funnel stage, audience insight, angle, hook, CTA, format); Mode B checks ads copy and creative (brand/legal compliance, hook within first 125 characters, copy structure, funnel fit, UTM and technical setup).
  • Quick verdict table: Scores six dimensions (information completeness, funnel stage, audience fit, message consistency, brand safety) and issues APPROVE, MINOR REVISION, or REDO with next steps and deadlines.
  • Actionable feedback format: Every issue requires a reason and a concrete fix suggestion, plus noted strengths, following review SLAs (briefs within 24h, ads within 4-8h).
  • Use Case: A team lead receives ad copy for a BOFU Meta campaign and uses this Skill to verify the hook fits the first 125 characters, claims have proof, the CTA is singular, and UTMs are correct before approving launch.

Quick Start

Review this ads copy for my Meta campaign and give me a verdict with specific feedback before we launch.

Frequently Asked Questions about 62-marketing-review

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I review ad copy before launching a campaign?▼

Use a structured checklist covering brand and legal compliance, hook placement in the first 125 characters, copy structure, funnel-stage fit, and technical setup like UTMs. This Skill runs that checklist and returns an approve, revise, or redo verdict with specific fixes.

What should a content brief review checklist include?▼

A content brief review should verify the objective and funnel stage, audience specificity and insight fit, a clear angle with at least two hook options, a single core message with one CTA, and format details like platform, length, deadline, and proof points.

When should I reject ad creative instead of requesting revisions?▼

Reject with a redo verdict when the output misses the strategic direction entirely, such as wrong funnel stage or wrong audience insight. Any brand or legal failure, like unproven claims or policy violations, also blocks approval regardless of other quality.

Does this Skill review visual design and images?▼

No, visual and design review is handled by a separate design review skill. This Skill covers text-based output: content briefs and ads copy, including hook text and copy structure, but not banner, carousel, or landing page visuals.

Why does ad hook placement in the first 125 characters matter?▼

Meta truncates primary text after roughly 125 characters behind a See more link, so the hook must land before the cutoff to stop the scroll. For video, the equivalent check is movement or on-screen text within the first three seconds.

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