ad-creative

Generate and iterate ad copy, static concepts, and video ad formats for paid advertising platforms.

Updated Jul 23, 2026
One-click install
npx skills add https://github.com/samuelgabrielsikorjak-sys/techscope-website --skill ad-creative-samuelgabrielsikorjak-sys
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: ad-creative
Source: https://github.com/samuelgabrielsikorjak-sys/techscope-website/tree/main/.claude/skills/marketingskills-main/skills/ad-creative
Command: npx skills add https://github.com/samuelgabrielsikorjak-sys/techscope-website --skill ad-creative-samuelgabrielsikorjak-sys

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) and assets (resource) components.

What problem does it solve? Writing ad creative at scale is slow and ungrounded generation produces generic ads that do not convert. This Skill generates headlines, descriptions, primary text, static concepts, and video ad scripts that respect each platform's character limits and trace every claim to real source material like winning ads, customer reviews, and ad comments. ## Core Features & Use Cases - Four operating modes: generate from scratch, iterate from performance data (CTR, CPC, conversion rate), produce grounded static batches at volume, and run a creative strategy loop that decides which ads are worth making before making them. - Platform spec enforcement: validates every headline and description against Google RSA (30/90 chars), Meta (125/40/30), LinkedIn (150/70/100), TikTok, and Twitter/X limits before delivery. - Format libraries: tiered catalogs for static templates, iOS-native reveal videos (iMessage, ChatGPT, Notes, AirDrop), faceless motion videos, and UGC short-form formats, plus a creative review page template for client approval. - Use Case: A DTC brand with a stalled Meta account provides its reviews export and ad performance data; the Skill diagnoses exploration state, synthesizes evidence-ranked concepts, and produces a capacity-checked monthly slate with production tiers. ## Quick Start Ask the assistant to generate Meta ad variations for your product using the ad-creative skill, providing your value proposition, target audience, and any existing performance data.

Frequently Asked Questions about ad-creative

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I generate ad copy variations for Meta and Google Ads?

Define 3-5 angles (pain point, outcome, social proof, curiosity), then generate multiple variations per angle varying word choice, specificity, and tone. Validate each headline and description against the platform's character limits before delivery.

How to iterate on ad creative using performance data?

Analyze top performers by CTR, conversion rate, or ROAS to identify winning themes, structures, and word patterns, then analyze losers for failing patterns. Generate new variations that double down on winners, test 1-2 new angles, and avoid underperformer patterns.

What are the character limits for Google responsive search ads?

Google RSA headlines are limited to 30 characters (up to 15 of them) and descriptions to 90 characters (up to 4). Headlines must make sense independently in any combination, and pinning should be used sparingly since it reduces optimization.

Can AI-generated ads avoid sounding generic?

Yes, by grounding generation in a real inputs corpus: 10-20 winning ad screenshots, 50-100 customer reviews, and ad comments. Every concept must cite its source, and invented claims, stats, or testimonials are prohibited.

When should I use the ads skill instead of ad-creative?

Use the ads skill for campaign strategy, platform selection, targeting, and budget allocation. Use ad-creative only for producing and iterating the creative itself: headlines, descriptions, static concepts, and video ad formats.