ad-creative

Generate and iterate ad copy, static concepts, and video ad scripts for paid advertising platforms.

Updated Jul 14, 2026
One-click install
npx skills add https://github.com/usmangurowa/sifter --skill ad-creative-usmangurowa
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: ad-creative
Source: https://github.com/usmangurowa/sifter/tree/main/.agents/skills/ad-creative
Command: npx skills add https://github.com/usmangurowa/sifter --skill ad-creative-usmangurowa

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) and assets (resource) components.

What problem does it solve? Writing ad creative at scale is slow and ungrounded AI generation produces generic ads that ignore what actually converts for a brand. This Skill generates platform-compliant ad copy and creative concepts grounded in real performance data, customer reviews, and winning ads. ## Core Features & Use Cases - Four operating modes: generate from scratch, iterate from performance data (CTR, CPC, conversion rate), produce scaled static batches from a grounded inputs corpus, and run a creative strategy loop with evidence-ranked concepts and monthly retros. - Platform spec validation: enforces character limits for Google RSAs (30/90), Meta (125/40/30), LinkedIn (150/70/100), TikTok, and Twitter/X so nothing gets truncated or rejected. - Visual creative support: static ad template library, iOS-native reveal video formats (iMessage, ChatGPT, Apple Notes, AirDrop), faceless motion video pipelines, and a self-contained HTML creative review page for client approval. - Use Case: Paste last month's Meta ad performance and receive an analysis of winning angles plus new headline and primary-text variations that double down on what worked, each within character limits. ## Quick Start Ask the assistant to generate Meta ad variations for your product using the ad-creative skill, providing your value proposition, target audience, and any existing performance data.

Frequently Asked Questions about ad-creative

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I generate Google RSA headlines that fit character limits?

Google responsive search ads allow up to 15 headlines of 30 characters and 4 descriptions of 90 characters. The Skill generates angle-based variations, validates each against these limits, and flags or trims anything over before delivery.

How to iterate ad creative from performance data?

Provide metrics like CTR, CPC, and conversion rate for running ads. The Skill identifies winning themes and structures in top performers, patterns in underperformers, then generates new variations that extend winning angles while testing one or two new ones.

What is grounded ad generation and why does it matter?

Grounded generation requires every concept to trace to real source material: winning ad screenshots, customer reviews, or ad comments. Ungrounded AI ads read like generic training-data output, so the Skill refuses to generate at scale without a populated inputs corpus.

Can I make iMessage or ChatGPT style video ads?

Yes, the Skill covers iOS-native reveal formats including iMessage chat reveals, ChatGPT answers, Apple Notes confessions, and AirDrop shares. It enforces disclosure rules so dramatized conversations are never presented as real testimonials or unprompted AI endorsements.

When should I use the ads skill instead of ad-creative?

Use the ads skill for campaign strategy, platform selection, targeting, and budget allocation. Use ad-creative only for producing the creative itself: copy, static concepts, video scripts, and iteration on existing ads.