ads

Audit and optimize paid ad campaigns across Google, Meta, LinkedIn, TikTok, and Microsoft Ads.

11|2|Updated Mar 18, 2018
One-click install
npx skills add https://github.com/GiorgioBertolotti/dotfiles --skill ads
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: ads
Source: https://github.com/GiorgioBertolotti/dotfiles/tree/main/claude/skills/ads
Command: npx skills add https://github.com/GiorgioBertolotti/dotfiles --skill ads

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill requires playwright, requests, and includes scripts (resource) and references (resource) components.

What problem does it solve?

Marketers and agencies struggle to audit, optimize, and ensure compliance across multi-platform paid advertising campaigns, often facing fragmented insights and inconsistent tracking.

Core Features & Use Cases

  • Multi-Platform Audits: Google, Meta, LinkedIn, TikTok, and Microsoft Ads in a single workflow.
  • Conversion Tracking Health: verify pixel, server-side tracking, and data accuracy to support reliable bidding.
  • Creative Quality & Budget Optimization: assess ad assets, bidding strategies, and spend efficiency to maximize ROAS.
  • Use Case: An agency audits a client’s entire paid media stack and delivers a prioritized action plan with quick wins.

Quick Start

Analyze a client account to perform a full multi-platform ad audit and generate actionable optimization recommendations.

Frequently Asked Questions about ads

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I audit paid advertising campaigns across multiple platforms at once?

Cross-platform paid advertising audits consolidate Google, Meta, LinkedIn, TikTok, and Microsoft Ads data into a single workflow to identify tracking issues and budget inefficiencies. This process generates a prioritized action plan for quick wins and ROAS growth.

How do I verify conversion tracking health for cross-platform ad accounts?

Conversion tracking health checks verify pixel implementation, server-side tracking, and data accuracy across your ad accounts. Ensuring reliable tracking data is critical for supporting automated bidding strategies and accurate ROAS measurement.

Can I use this to evaluate bidding strategy and budget allocation for SaaS and e-commerce?

Yes, bidding strategy evaluation and budget allocation analysis apply to SaaS, e-commerce, local services, and B2B enterprises. The audit assesses spend efficiency and bidding approaches to maximize return on ad spend across these diverse industry verticals.

Does the advertising audit require playwright and requests to run?

Yes, the advertising audit requires both playwright and requests dependencies to function. Playwright enables cross-platform ad account interaction, while requests handles data retrieval for compliance checks and conversion tracking verification.

What is the best way to ensure advertising compliance across Meta and TikTok?

Advertising compliance checks review ad assets and account settings against platform-specific requirements for Meta, TikTok, Google, LinkedIn, and Microsoft Ads. This automated audit identifies policy violations and tracking gaps before they disrupt campaign delivery.

Why does my ad budget allocation show inconsistent results across different platforms?

Inconsistent ad budget allocation results often stem from fragmented insights and broken conversion tracking across multi-platform accounts. Auditing pixel health, server-side tracking, and bidding strategies identifies data discrepancies causing unreliable performance metrics.