Analyze cross-platform ad budgets and output kill and scale lists with MER analysis.
npx skills add https://github.com/scanbott/claude-skills --skill ads-budget-scanbott
Please help me install this Agent Skill. Skill: ads-budget Source: https://github.com/scanbott/claude-skills/tree/main/ads-budget Command: npx skills add https://github.com/scanbott/claude-skills --skill ads-budget-scanbott
Streamlines cross-channel ad budgets by assessing spend distribution and bidding strategy to improve efficiency, scale ROI, and reduce waste.
Provide a current spend and performance summary across active campaigns to generate an actionable budget and bidding plan.
High-intent search queries and answers about installing and using this skill.
Cross-platform ad budget optimization requires analyzing spend distribution and bidding strategy across active campaigns. This Skill evaluates your Google, Meta, LinkedIn, TikTok, and Microsoft ads to generate a Budget & Bidding Assessment, identifying scaling opportunities and flagging campaigns to kill based on performance.
You should kill or scale a campaign by evaluating its MER against your target metrics. The 3x Kill Rule flags campaigns for elimination, while the 20% scaling rule identifies campaigns ready for budget increases, producing actionable Kill and Scale lists for ongoing optimization.
Yes, the 70/20/10 budget rule applies to TikTok and Microsoft ads. This Skill assesses spend distribution across digital marketing campaigns on these platforms, evaluating automated and manual bidding approaches to structure your budget allocation decisions and improve efficiency.
The best way to reallocate budget for target ROAS is applying the 70/20/10 rule alongside bidding strategy evaluation. This Skill analyzes your current spend summary across active campaigns to output an actionable budget and bidding plan, reducing waste and scaling ROI.
Digital marketing campaigns waste spend without a kill list because underperforming ads continuously drain budget. This Skill implements a 3x Kill Rule and MER analysis to flag inefficient campaigns, streamlining cross-channel ad budgets and reducing waste.
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