ads-budget

Allocate advertising budgets across channels and project ROI by supplying a monthly spend and core metrics like AOV and LTV. The tool generates a complete ADS-BUDGET.md with platform allocations, funnel planning, and ROI projections for e-commerce, SaaS, or local services.

Plan ad budgets with scenario planning by generating Conservative, Balanced, and Aggressive budget scenarios. Each scenario provides clear pacing rules and platform allocations to distribute spend across TOFU, MOFU, BOFU, and retargeting campaigns.

Calculate ROAS and CPA for advertising budget scenarios by inputting a monthly budget and industry benchmarks. The output projects return on ad spend, cost per acquisition, and break-even metrics across three distinct scaling scenarios.

Yes, you can use this budget allocation tool for SaaS and local services. It applies to e-commerce, SaaS, local services, and agency contexts, requiring a monthly budget and metrics like AOV and LTV to generate platform allocations.

Yes, you need industry benchmarks to generate an ad budget scaling roadmap. Providing a monthly budget, AOV, LTV, and CPAs alongside benchmarks produces a stepwise plan to scale from $1K to higher budgets.

You need a defined monthly budget to start platform allocation and ROI projection. Providing this spend amount along with core metrics like AOV, LTV, and CPAs generates a complete ADS-BUDGET.md document ready for execution.