Generate campaign concepts and copy briefs from brand-profile.json into campaign-brief.md.
npx skills add https://github.com/scanbott/claude-skills --skill ads-create-scanbott
Please help me install this Agent Skill. Skill: ads-create Source: https://github.com/scanbott/claude-skills/tree/main/ads-create Command: npx skills add https://github.com/scanbott/claude-skills --skill ads-create-scanbott
This Skill automates the creation of structured ad campaign concepts and copy briefs from a brand profile and optional audit data, reducing manual planning time and ensuring consistency across campaigns.
Place a brand-profile.json in the current directory and run /ads create to generate campaign-brief.md.
High-intent search queries and answers about installing and using this skill.
Ad campaign concepts are auto-generated by reading a brand-profile.json file and optional audit data to produce a structured campaign-brief.md. This process grounds paid advertising planning in your brand identity while streamlining copy creation across platforms.
A copy brief is created by running the /ads create command, which validates your brand profile and optional audit results. It outputs a ready-to-use campaign-brief.md containing structured concepts tailored to your target audience and platform objectives.
Brand data must be in a brand-profile.json file located in your current working directory. This JSON format provides the necessary brand voice, visuals, and audience details required to validate inputs and generate accurate campaign briefs.
Audit results can be incorporated to shape ad campaign concepts and address weaknesses. Providing an ADS-AUDIT-REPORT.md file alongside your brand profile allows the generation process to adjust copy and targeting based on prior performance data.
Platform filtering and objective targeting are supported during campaign concept generation. The tool applies these parameters to ensure the resulting campaign-brief.md aligns with specific platform requirements and distinct advertising goals.
After generating a campaign-brief.md, the next step is to use it within the /ads generate workflow. This downstream process takes the structured brief and coordinates with /ads dna to produce the final ad copy and assets.
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