ads-dna

Extracts brand identity from websites into structured JSON profiles for ad campaigns.

58|12|Updated Apr 29, 2026

Search Tags:#automation #design #branding #marketing #web scraping #advertising

Ready to run

npx skills add https://github.com/Hainrixz/claude-ads --skill ads-dna-hainrixz

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: ads-dna
Source: https://github.com/Hainrixz/claude-ads/tree/main/skills/ads-dna
Command: npx skills add https://github.com/Hainrixz/claude-ads --skill ads-dna-hainrixz

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill requires playwright, and includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill solves the inconsistency and time-sink of manually auditing brand assets, ensuring that paid advertising creative remains perfectly aligned with a brand's visual and tonal identity.

Core Features & Use Cases

Brand DNA Extraction: Automatically scans websites to identify color palettes, typography, and voice profiles.
Visual Anchoring: Captures key page screenshots to serve as style references for ad generation.
Use Case: Before launching a new campaign, run this tool to generate a brand-profile.json that guides your ad creative, ensuring your Meta or Google ads match your website's professional aesthetic.

Quick Start

Run the ads dna command followed by your website URL to generate a complete brand profile.

Frequently Asked Questions about ads-dna

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I extract brand identity and color palettes from a website for ad campaigns?▼

Run a web scraping tool against your website URL to automatically identify color palettes, typography, and tone of voice. This builds a structured JSON brand profile capturing your core visual markers for downstream advertising tasks.

Can I use automated screenshots to keep my Meta and Google ads visually consistent?▼

Yes, you can capture key page screenshots to serve as visual anchors and style references. This ensures your Meta, Google, and TikTok ad creatives remain perfectly aligned with your website's professional aesthetic.

Does the Playwright web scraping environment work for extracting tone of voice and typography?▼

Yes, Playwright drives the automated browser sessions required to scan websites and extract comprehensive brand markers. It successfully captures detailed typography choices and tone of voice profiles alongside visual color data.

What is the best way to automate brand asset auditing before launching paid advertising?▼

The best way to automate brand asset auditing is using a tool that generates a brand-profile.json directly from your URL. This eliminates manual auditing time-sinks and ensures paid advertising creative matches your established identity.

Do I need a structured JSON brand profile to generate consistent ad creative?▼

You need a structured JSON brand profile to guide your downstream AI design tasks effectively. It provides the exact color, typography, and tone parameters required to generate consistent creative for paid advertising campaigns.