skills.rest
neon-pilot
neon-pilotCOMMUNITY
Explore all skills by this author →
GitHub

ads-keywords

Generate a Google Ads keyword strategy from a URL with ad groups, match types, and negative keywords.

Updated Apr 11, 2026
Search Tags:#keyword-research#quality-score#google-ads#campaign-architecture#negative-keywords#ad-group-structure#cpc-estimation
One-click install
npx skills add https://github.com/neon-pilot/ai-ads-skills --skill ads-keywords-neon-pilot
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: ads-keywords
Source: https://github.com/neon-pilot/ai-ads-skills/tree/main/skills/ads-keywords
Command: npx skills add https://github.com/neon-pilot/ai-ads-skills --skill ads-keywords-neon-pilot

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Google Ads keyword planning often lacks a structured, defensible approach that ties intent to campaigns and negative keyword hygiene, making it hard to launch or optimize search campaigns efficiently.

Core Features & Use Cases

  • Automated keyword research and intent mapping across the buyer journey.
  • Ad group architecture with tightly themed clusters and recommended match types.
  • Negative keyword generation and systematic exclusion lists to protect budget.
  • CPC ranges, Quality Score tips, and ROAS guidance to forecast performance and optimize bidding.
  • Output ready-to-implement campaign structure with headlines and descriptions suggestions for each ad group.

Quick Start

Run the keywords strategy for a target URL to generate ad groups, match types, and negative keyword lists ready for implementation.

Frequently Asked Questions about ads-keywords

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I build a Google Ads keyword strategy from a URL?▼

Build a Google Ads keyword strategy by analyzing a target URL to generate intent-mapped ad groups, match types, negative keywords, and CPC ranges. This delivers a ready-to-implement campaign blueprint.

What is negative keyword management in Google Ads campaigns?▼

Negative keyword management systematically excludes irrelevant search terms to protect budget. Generating exclusion lists prevents ads from showing on low-intent queries, improving overall ROAS and Quality Score.

How do I structure ad groups for Google search campaigns?▼

Structure ad groups by clustering tightly themed keywords mapped to buyer intent. Applying recommended match types and landing page guidance ensures campaigns are organized for maximum relevance.

Can I estimate CPC ranges and Quality Score before launching a campaign?▼

Estimate CPC ranges and Quality Score by analyzing keyword data mapped to campaign architecture. Forecasting performance and optimizing bidding through ROAS guidance improves launch readiness.

What's the best way to map keywords to buyer intent for ad targeting?▼

Map keywords to buyer intent by analyzing business context from a URL. Automated keyword research categorizes terms across the buyer journey, aligning ad group architecture with user search intent.

Why does my Google Ads campaign structure lack defensible keyword planning?▼

Campaign structure lacks defensible planning when keyword research fails to tie intent to campaigns and negative keyword hygiene. Applying a structured approach generates systematic exclusion lists and tightly themed clusters.

Related Skills

Explore More Marketing & Sales Skills→
tapanshahtapanshah

Google Ads Keyword Strategy

Generate a Google Ads keyword strategy from a business URL.

Community
Advanced
stratagastrataga

paid-ads

Plan, create, and optimize paid ad campaigns across Google Ads, Meta, LinkedIn, and Twitter/X.

Community
Advanced
guifryguifry

ads-copy

Generate Google Ads responsive search ads with 15 headlines and 4 descriptions.

Community
Advanced
eliasmalmsandbergeliasmalmsandberg
13

google-ads-negative-keywords

Mine Google Ads search term reports and apply negative keyword lists.

Community
Intermediate