What problem does it solve? Writing paid ad copy that stays aligned with marketing strategy, platform constraints, and verified claims is difficult, and teams often produce generic or unsupported ads. This Skill converts an existing marketing direction into platform-appropriate ad assets with disciplined evidence handling. ## Core Features & Use Cases - Multi-Platform Ad Generation: Creates headlines, primary text, descriptions, and CTAs tailored to Google Search, Meta, and LinkedIn specifications. - Evidence-Labeled Creative: Tags claims as FACT, OBSERVATION, INFERENCE, HYPOTHESIS, BENCHMARK, or RECOMMENDATION so no fabricated proof, metrics, or competitor claims slip into copy. - Strategic Alignment & Test Prioritization: Preserves the supplied objective, audience, funnel role, and channel role, then ranks creative variants by evidence, differentiation, and learning value. - Use Case: Given a strategic brief for a B2B SaaS launch, generate three LinkedIn ad variants with distinct angles, verified claims only, funnel-appropriate CTAs, and a prioritized testing plan. ## Quick Start Generate three Meta ad variants for our new product launch using the strategic brief I provide, with verified claims only.