ads-plan

Plan paid advertising campaigns and generate strategy, budget, and roadmap documents.

31|8|Updated Mar 15, 2026
One-click install
npx skills add https://github.com/citedy/adclaw --skill ads-plan-citedy
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: ads-plan
Source: https://github.com/citedy/adclaw/tree/main/src/adclaw/agents/skills/ads-plan
Command: npx skills add https://github.com/citedy/adclaw --skill ads-plan-citedy

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes assets (resource) components.

What problem does it solve?

Streamline and standardize paid advertising planning by providing a structured, template-driven approach that aligns platform selection, campaign architecture, budgeting, and creative strategy across multiple channels.

Core Features & Use Cases

  • Platform Selection: choose the optimal mix for a given business, budget, and funnel stage.
  • Campaign Architecture: predefined campaign structures, naming conventions, and asset group templates.
  • Budgeting & Pacing: recommended distributions, pacing rules, and performance targets.
  • Creative Strategy: guidance on assets, messaging, and format best practices per platform.
  • Output Deliverables: generates core planning docs and roadmaps (ADS-STRATEGY.md, CAMPAIGN-ARCHITECTURE.md, BUDGET-PLAN.md, CREATIVE-BRIEF.md, TRACKING-SETUP.md, IMPLEMENTATION-ROADMAP.md).

Quick Start

Generate a complete paid advertising plan for a SaaS client with a $25k monthly budget across Google, LinkedIn, and YouTube.

Frequently Asked Questions about ads-plan

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I structure a paid advertising campaign across multiple platforms?

Create a paid advertising campaign architecture by using predefined campaign structures, naming conventions, and asset group templates that organize multi-channel ad sets for optimal delivery and tracking.

What's the best way to plan a paid ads budget for different funnel stages?

Plan a paid ads budget by applying recommended budget distributions, pacing rules, and performance targets tailored to specific funnel stages and the selected advertising platforms.

Can I generate a complete implementation roadmap for a multi-channel ad campaign?

Yes, you can generate a complete implementation roadmap for a multi-channel ad campaign by producing structured rollout guidance and templates like ADS-STRATEGY.md, CAMPAIGN-ARCHITECTURE.md, and IMPLEMENTATION-ROADMAP.md.

How do I write a creative strategy brief for paid ads?

Write a creative strategy brief for paid ads by following guidance on assets, messaging, and format best practices specific to each selected advertising platform to maximize engagement.

What tracking setup do I need for a phased ad campaign rollout?

A tracking setup for a phased ad campaign rollout requires structured documentation, such as a TRACKING-SETUP.md template, to standardize measurement across channels before executing the implementation roadmap.