ads-test

Design paid advertising A/B test plans with hypotheses, sample sizes, and durations.

8|5|Updated Feb 18, 2026
One-click install
npx skills add https://github.com/shenxingy/Clade --skill ads-test-shenxingy
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: ads-test
Source: https://github.com/shenxingy/Clade/tree/main/configs/skills/ads-test
Command: npx skills add https://github.com/shenxingy/Clade --skill ads-test-shenxingy

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

A/B and paid-ad experiment planning often fails due to vague hypotheses, unclear metrics, and incorrect assumptions about sample size and test duration, leading to inconclusive results or wasted spend.

Core Features & Use Cases

  • Hypothesis design framework: Convert the user’s idea into an IF/THEN hypothesis with an explicit expected metric movement and rationale.
  • Statistical planning: Estimate required sample size per variant using confidence/power assumptions and an MDE-driven calculation.
  • Duration estimation: Translate required sample size into an experiment timeline based on daily traffic and platform learning-phase guidance.
  • Platform-specific setup guidance: Provide operational steps and best practices for Meta, Google, LinkedIn, and TikTok experiments.

Example use case: You want to test whether a new landing-page headline improves conversion rate, so you define the hypothesis, compute the sample size needed to detect a meaningful lift, estimate how long the test must run, and follow the correct experiment setup flow for your ad platform.

Quick Start

Use the ads-test skill to create an A/B test plan for your next Meta or Google experiment, including hypothesis, success metrics, sample size, and recommended duration.

Frequently Asked Questions about ads-test

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I calculate sample size and test duration for paid advertising A/B tests?

Structure paid ad A/B test hypotheses by converting your idea into an IF/THEN statement with an explicit expected metric movement, rationale, and success criteria to validate a single variable change.

Can I use this A/B test planning approach for Meta, Google, LinkedIn, and TikTok campaigns?

Avoid ad A/B testing when your daily traffic is too low to reach the required sample size within a reasonable duration, as this leads to inconclusive results and wasted spend.

What is the best way to structure an A/B test hypothesis for a single variable change?

Yes, the A/B test planning approach provides platform-specific setup instructions and execution guardrails for Meta, Google, LinkedIn, and TikTok paid advertising experiments.

Why do my paid ad experiments end up inconclusive or wasting spend?

Plan paid ad A/B tests by defining an IF/THEN hypothesis, selecting success metrics, calculating required sample size per variant, and estimating test duration based on daily traffic volume.

Does this A/B testing method support testing landing page headlines and conversion rates?

Paid ad experiments fail due to vague hypotheses, unclear metrics, and incorrect assumptions about sample size and test duration, which you can prevent by using a structured A/B test plan.