ads-youtube

Analyze multi-format YouTube campaigns and generate a health score report.

Updated Apr 21, 2026
One-click install
npx skills add https://github.com/scanbott/claude-skills --skill ads-youtube-scanbott
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: ads-youtube
Source: https://github.com/scanbott/claude-skills/tree/main/ads-youtube
Command: npx skills add https://github.com/scanbott/claude-skills --skill ads-youtube-scanbott

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

YouTube ads across multiple formats (Skippable, Non-Skippable, Bumper, Shorts, and CTV) require cohesive evaluation; this skill automates assessment and provides actionable insights to improve reach, engagement, and efficiency.

Core Features & Use Cases

  • Comprehensive Campaign Coverage: Evaluate Skippable In-Stream, Non-Skippable In-Stream, Bumper Ads, YouTube Shorts, and Demand Gen/CTV formats with handling for LO and frequency considerations.
  • Creative Quality & Production Guidance: Assess hook quality, production value, subtitles, vertical/horizontal variations, and recommended refresh cadence.
  • Audience Targeting & Measurement: Analyze custom intent, in-market, affinity, customer match, remarketing, and frequency management; provide measurement strategies and attribution considerations.
  • Health Score & Quick Wins: Compute a YouTube Ads Health Score from the reference scoring system and propose priority improvements.

Quick Start

Generate a YouTube Ads health score and a campaign-by-campaign improvement plan from the latest data.

Frequently Asked Questions about ads-youtube

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I optimize YouTube ads across multiple formats like Skippable, Bumper, and Shorts?

A YouTube Ads Health Score evaluates multi-format campaigns to identify performance gaps and actionable opportunities. It assesses campaign setup, creative quality, targeting signals, and measurement approaches to generate prioritized quick-wins.

How do I migrate Video Action Campaigns to Demand Gen on YouTube?

Migrating Video Action Campaigns to Demand Gen requires analyzing current campaign setups and targeting signals to identify performance gaps. This approach leverages Demand Gen capabilities to provide actionable opportunities and improved measurement strategies.

What is the best way to assess YouTube video ads creative quality and hook performance?

Assessing YouTube video ads creative quality involves evaluating hook quality, production value, subtitles, and vertical or horizontal variations. This analysis checks recommended refresh cadence to ensure sustained audience engagement across Skippable and Non-Skippable formats.

How do I analyze audience targeting signals for YouTube Shorts and CTV campaigns?

Analyzing audience targeting signals for YouTube Shorts and CTV campaigns involves reviewing custom intent, in-market, affinity, and customer match audiences. This evaluation provides measurement strategies while managing frequency and leveraging CTV measurement differences.

Can I use this approach to evaluate YouTube Shorts and Demand Gen campaigns together?

Yes, you can evaluate YouTube Shorts and Demand Gen campaigns together through comprehensive campaign coverage analysis. This multi-format assessment handles LO and frequency considerations while generating a campaign-by-campaign findings section for cohesive optimization.

What measurement strategies should I use for YouTube CTV advertising?

For YouTube CTV advertising, measurement strategies should leverage CTV measurement differences to accurately attribute performance. The analysis evaluates current measurement approaches and provides actionable opportunities to improve reach, engagement, and efficiency.