afa-launch

Community

Launch a DTC product with a four-stage engine

Authorafadtc
Version1.0.0
Installs0

System Documentation

What problem does it solve?

DTC product launches are risky and fragmented; this Skill provides an end-to-end four-stage launch engine to help validate ideas, plan optimally, and execute across channels, reducing time to first sale and improving PMF signals.

Core Features & Use Cases

  • Four-stage Launch Framework: validation, preheat, explosion, and optimization to guide every action.
  • MVP Ad Testing: a rigorous framework to quickly identify winning messages and creatives with controlled spend.
  • PMF Assessment: a quantified PMF dashboard to decide when to scale, pivot, or kill.
  • Cross-Channel Playbook: integrated budget and channel strategy across Meta, TikTok, Google and email/SMS.
  • Guardrails & Outputs: risk checks, ICE prioritization, and a formal Launch Playbook output.

Quick Start

Describe a four-stage launch plan for a new product to generate an actionable Launch Playbook.

Dependency Matrix

Required Modules

None required

Components

references

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: afa-launch
Download link: https://github.com/afadtc/afa-dtc-skills/archive/main.zip#afa-launch

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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