afa-pr

Coordinate media outreach, UGC integration, crisis monitoring, and takedown workflows.

138|39|Updated Apr 29, 2026
One-click install
npx skills add https://github.com/afadtc/afa-dtc-skills --skill afa-pr
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: afa-pr
Source: https://github.com/afadtc/afa-dtc-skills/tree/main/afa-pr
Command: npx skills add https://github.com/afadtc/afa-dtc-skills --skill afa-pr

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

DTC brands often struggle to build media authority, manage ongoing brand narratives, and rapidly respond to crises. afa-pr provides a structured PR and reputation engine that coordinates media outreach, UGC amplification, crisis monitoring, and brand protection to reduce risk and grow trust.

Core Features & Use Cases

  • CPR pitching and media outreach to secure credible coverage (CPR: Credibility, Point of View, Relevance).
  • UGC integration and community flywheel to amplify authentic social proof.
  • Crisis monitoring, tiered response protocols, and takedown/brand-protection workflows.
  • Content atomization and media-kit orchestration to enable scalable, compliant PR across channels.

Quick Start

Identify your current PR objective and run through the CPR Pitching workflow to generate your first pitch.

Frequently Asked Questions about afa-pr

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I coordinate PR and reputation management to protect my brand against crises?

Manage a PR crisis by activating tiered response protocols and takedown workflows, using standardized response templates to ensure scalable, compliant, multi-channel execution while monitoring ongoing brand narratives.

What is the best way to pitch media outlets for credible brand coverage?

Secure credible brand coverage by running the CPR pitching workflow, which applies Credibility, Point of View, and Relevance framing to generate targeted media outreach and orchestrate media kits.

How do I integrate UGC into my brand's public relations strategy?

Integrate UGC into your PR strategy by enforcing UGC rights management and leveraging the community flywheel to amplify authentic social proof across multi-channel content atomization workflows.

Can I use standardized response templates for multi-channel crisis monitoring?

Yes, you can use standardized response templates for multi-channel crisis monitoring. The system enforces tiered response protocols and takedown workflows to ensure compliant, scalable brand protection.

Does this PR skill support zero-to-advanced maturity for DTC brands?

Yes, this PR skill applies to zero-to-advanced maturity for DTC brands, providing a structured engine that coordinates media outreach, UGC amplification, crisis monitoring, and brand protection workflows.