agency-dashboard

A portfolio health dashboard aggregates cross-brand campaign activity, budget pacing, and KPI attainment into a single operational view. It applies RAG health scoring and anomaly detection to support agency leadership standups and weekly operational reviews across multiple client brands.

RAG health scoring evaluates per-client campaign trackers to detect anomalies like performance drops, pacing drift, and stalled campaigns. It calculates portfolio health by aggregating budget pacing, content pipeline status, and KPI attainment metrics across configured brands.

Yes, you can format the agency dashboard output for Slack-ready messaging, markdown, or sheets. The dashboard supports summary and detailed breakdowns, enabling operational review workflows to surface pending approvals and upcoming deadline risks directly in communication platforms.

The best way to track budget pacing and team utilization is querying campaign and execution trackers per brand to compile a single-view health snapshot. This approach aggregates cross-brand activity, calculates deadline risks, and surfaces pending approvals for on-demand portfolio health checks.

Yes, the portfolio dashboard loads brand and compliance context from local agent files. It enumerates configured brands from these files before querying campaign trackers, ensuring cross-client budget pacing and KPI tracking reflect accurate operational constraints.

Deadline risk anomalies surface when the dashboard detects stalled campaigns, pacing drift, or pending approvals during cross-brand aggregation. The system flags these operational issues by calculating RAG health scores from execution trackers and content pipeline status per client.