agency-marketing

To generate marketing persona playbooks, you organize reference materials to produce standardized deliverables containing metadata fields like name, tagline, description, and complexity. This turns scattered notes into structured, output-ready campaign briefs.

Yes, you can create campaign briefs for SEO, growth, LinkedIn, TikTok, China/social, Reddit, and ASO channels. The system applies persona-driven templates to generate task-specific playbooks tailored for those specific marketing channels.

You standardize agency marketing deliverables by producing a metadata block with fields for name, tagline, description, request, complexity, category, keywords, dependencies, components, and toxicity. This preserves persona memory for guided activation and downstream agent handoff.

The best way to manage 29 agency personas is using a catalog system that pulls persona definitions from references and generates dated workspace drafts. This operationalizes persona-driven campaigns by turning definitions into structured, actionable deliverables.

Yes, reference files are needed to produce dated marketing deliverables. You open a persona reference from the references directory and generate a dated draft under the workspace drafts folder using the chosen persona slug.

A limitation of persona-driven campaign briefs is that they require reference materials to function, as they cannot generate playbooks without existing persona definitions. Additionally, the output is restricted to the 29 predefined agency personas available in the catalog.