AI Sales Pipeline

What problem does it solve?

This skill eliminates the manual pipeline work of identifying website visitors, scoring their buying intent, filtering out ineligible prospects, and routing them into the right outbound campaigns—while also surfacing dead-deal revival and new buying signals.

Core Features & Use Cases

• Visitor → Intent → ICP fit signals: Scores intent from pages visited and determines ICP match based on seniority keywords and company size thresholds.
• 5-layer suppression before outreach: Prevents sending to personal emails, existing CRM contacts, already-outbound leads, Stripe customers, analytics-active users, blocked/competitor domains, and recent same-domain company duplicates.
• Auto-routing to Instantly campaigns: Classifies agency vs non-agency visitors, selects campaign based on configuration, and enrolls leads via Instantly API.
• Closed-lost deal resurrection: Ranks revival opportunities using time-decay scoring, POC expansion, and optional champion tracking, then drafts revival email angles by loss reason.
• Trigger-based prospecting: Uses Brave Search to find companies exhibiting hiring/funding/agency-evaluation signals, enriches estimates, scores prospects, and drafts outreach hooks/emails.
• ICP self-learning: Analyzes approve/reject history in PostgreSQL to recommend updated target filters (industry, employees, titles, revenue ranges).

Quick Start

Use the AI Sales Pipeline skill to run the full visitor-to-outreach webhook flow by telling your agent: Run the RB2B→Instantly router in webhook server mode on port 4100 using your configured environment variables.