What problem does it solve?
Cross-border sellers managing Amazon advertising across multiple marketplaces and stores waste hours manually auditing campaigns, identifying wasteful search terms, and adjusting bids—often without consistent guardrails or auditable trails.
Core Features & Use Cases
- Automated Ad Auditing: Drill into every active campaign to produce a complete Markdown report with per-keyword and per-search-term recommendations, including bid trims, negations, and harvest actions.
- Safety-First Optimization: Enforces a 25% single-session bid-change cap, actual-CPC floors, PROTECT rules for high-ROAS and workhorse keywords, and recency checks to avoid undoing recent changes.
- Bulk Operations & Execution: Supports Amazon Bulk Operations import/export for campaign creation and bid updates, with a Phase 4 execution loop that verifies every live change and maintains a git-versioned TSV ledger per campaign.
Quick Start
Use the amazon-ads skill to run a full audit of all active Amazon campaigns for the current store and generate an optimization report with safe, per-keyword bid recommendations.