analytics-tracking

Plan GA4/GTM analytics tracking with event naming, taxonomy, and privacy compliance.

Updated Sep 5, 2020
One-click install
npx skills add https://github.com/dtorras/dotfiles --skill analytics-tracking-dtorras
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: analytics-tracking
Source: https://github.com/dtorras/dotfiles/tree/main/config/claude/skills/analytics-tracking
Command: npx skills add https://github.com/dtorras/dotfiles --skill analytics-tracking-dtorras

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

Analytics tracking is frequently inconsistent across teams, leading to unclear data and missed decisions. This Skill helps you define a consistent tracking strategy and implement it in GA4 and GTM.

Core Features & Use Cases

  • Establish a clear event taxonomy, naming conventions, and data layer schemas to standardize data collection.
  • Provide a reusable Tracking Plan Framework and auditing guidance to maintain data quality and privacy compliance.
  • Use cases include marketing site engagement, product usage analytics, onboarding funnels, and conversion optimization.

Quick Start

Define your business questions, map events to decisions, and implement a GA4/GTM plan using this framework.

Frequently Asked Questions about analytics-tracking

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a GA4 and GTM tracking plan for a marketing site?

To create a GA4 and GTM tracking plan, define your business questions, map events to decisions, establish a clear event taxonomy, and design data layer schemas for pageviews and conversions.

What is event naming taxonomy in analytics tracking?

Event naming taxonomy in analytics tracking is a standardized convention for naming user actions and data layer variables to ensure consistent data collection and yield actionable insights across teams.

How do I validate data quality and privacy compliance in GA4?

Validate data quality and privacy compliance in GA4 by applying a governance framework and auditing guidance to review your data layer implementation, ensuring tracking meets privacy standards.

Does this analytics tracking framework work for product app usage and onboarding funnels?

Yes, this analytics tracking framework works for product app usage and onboarding funnels by mapping user actions to a structured data layer schema for comprehensive conversion optimization.

Why does my analytics tracking yield inconsistent data across teams?

Analytics tracking yields inconsistent data across teams when there is no unified event taxonomy or data layer design, making it necessary to implement a reusable tracking plan framework.

What's the best way to structure a data layer for conversion tracking?

The best way to structure a data layer for conversion tracking is to design clear schemas mapped to your event taxonomy, enabling accurate GTM configuration and actionable GA4 insights.