analytics-tracking

Audit and debug GA4 and Google Tag Manager analytics tracking implementations.

Updated Mar 12, 2026
One-click install
npx skills add https://github.com/Fantasia1999/claude-skills-zh --skill analytics-tracking-fantasia1999
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: analytics-tracking
Source: https://github.com/Fantasia1999/claude-skills-zh/tree/main/translations/marketing-skill/analytics-tracking
Command: npx skills add https://github.com/Fantasia1999/claude-skills-zh --skill analytics-tracking-fantasia1999

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill ensures accurate and consistent tracking of user interactions across your digital platforms, preventing data errors and enabling informed decision-making.

Core Features & Use Cases

  • Setup & Audit: Implement new analytics tracking (GA4, GTM) or audit existing setups for gaps and errors.
  • Debugging: Troubleshoot missing events, broken conversions, and incorrect data.
  • Use Case: You're launching a new feature and need to ensure all user interactions within it are correctly tracked in GA4, or your current conversion numbers seem off and you need to find the root cause.

Quick Start

Use the analytics-tracking skill to audit my current GA4 and GTM setup for any missing events or conversion tracking issues.

Frequently Asked Questions about analytics-tracking

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I audit my GA4 and GTM setup for missing events?

To audit your GA4 and GTM setup, you can systematically review your tracking implementation against a zero-based tracking plan to identify missing events, broken conversions, and incorrect data quality issues.

Why does my GTM configuration show missing events and broken conversions?

Missing events and broken conversions in your GTM configuration typically stem from incorrect event classification, non-adherent naming conventions, or missing standard parameters required for SaaS event tracking.

What is a zero-based tracking plan for GA4 conversions?

A zero-based tracking plan is a comprehensive blueprint for analytics tracking that defines event classification, naming conventions, and standard parameters from scratch to ensure accurate GA4 conversion measurement.

Can I use this approach to troubleshoot data quality for SaaS events?

Yes, you can troubleshoot data quality for SaaS events by debugging your analytics tracking implementation to ensure adherence to standard parameters and correct event classification within GA4 and GTM.

What's the best way to implement standard parameters for SaaS event tracking?

The best way to implement standard parameters for SaaS event tracking is to enforce strict naming conventions and event classification rules during your GA4 and GTM setup to prevent data errors.