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analytics-tracking

Plan and implement analytics tracking with GA4, GTM, and UTMs.

Updated Aug 23, 2026
Search Tags:#analytics#events#utm#privacy#tracking#gtm#ga4
One-click install
npx skills add https://github.com/kimny1143/claude-code-template --skill analytics-tracking-kimny1143
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: analytics-tracking
Source: https://github.com/kimny1143/claude-code-template/tree/main/.claude/skills/analytics-tracking
Command: npx skills add https://github.com/kimny1143/claude-code-template --skill analytics-tracking-kimny1143

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Analytics tracking is often complex to plan, implement, and audit across tools like GA4, GTM, and UTMs. This guide helps teams establish a clear measurement strategy that informs product and marketing decisions, ensures data quality, and respects privacy constraints.

Core Features & Use Cases

  • Tracking Plan Framework: defines event types, naming conventions, data governance, and validation workflows to keep analytics consistent across teams.
  • GA4 & GTM Implementation: guidance on data streams, enhanced measurement, and dataLayer patterns to enable reliable event collection.
  • UTM Parameter Strategy: standardized naming and tracking for campaign attribution and attribution analysis.
  • Debugging & Validation: practical steps with GA4 DebugView, GTM Preview, and browser tools to verify data integrity.
  • Privacy & Compliance: consent handling, data minimization, and user data protections.

Use Cases:

  • Onboarding funnels: track signup steps and activation events.
  • Product usage: measure core features and engagement.
  • Marketing analytics: attribute conversions and campaign performance.

Quick Start

Define your first tracking goal, set up GA4 and GTM data streams, and draft a minimal event naming scheme to begin collecting meaningful data.

Frequently Asked Questions about analytics-tracking

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I set up GA4 and GTM tracking for an onboarding funnel?▼

Create a tracking plan framework defining event types and naming conventions, then configure GA4 data streams and GTM dataLayer patterns. This ensures reliable event collection for onboarding funnels and activation events.

What is the best way to standardize UTM parameters for marketing attribution?▼

Apply a standardized UTM parameter strategy for consistent campaign naming and tracking. This enables accurate attribution analysis and campaign performance measurement across marketing channels.

How do I validate GA4 events and debug data quality issues?▼

Validate GA4 events and debug data quality using GA4 DebugView, GTM Preview, and browser tools. Practical validation workflows verify data integrity and maintain analytics consistency across teams.

How do I handle privacy controls and consent for analytics tracking?▼

Implement privacy controls through consent handling, data minimization, and user data protections within your tracking plan. This ensures your GA4 and GTM implementation meets compliance requirements and respects privacy constraints.

Can I use this tracking plan framework for e-commerce product apps?▼

Yes, the tracking plan framework supports e-commerce product apps by defining conversions, event types, and data governance. It covers engagement measurement, e-commerce scenarios, and validation workflows across product apps.

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