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App Store Optimizer

Generates ASO strategies with keyword research, metadata optimization, and visual asset testing frameworks.

2|Updated May 21, 2026
Search Tags:#app store optimization#ASO#mobile marketing#conversion rate#keyword research#localization#app store
One-click install
npx skills add https://github.com/tcvdog/agency-agents-hermes --skill app-store-optimizer-tcvdog
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: App Store Optimizer
Source: https://github.com/tcvdog/agency-agents-hermes/tree/main/marketing/app-store-optimizer
Command: npx skills add https://github.com/tcvdog/agency-agents-hermes --skill app-store-optimizer-tcvdog

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? App developers and marketers struggle to get their apps discovered in crowded app stores, losing organic downloads to competitors with better-optimized listings, keywords, and visual assets. ## Core Features & Use Cases - Keyword Research & Metadata Optimization: Builds keyword strategies with search volume, competition, and relevance scoring, plus optimized app titles, subtitles, and descriptions for iOS and Android. - Visual Asset & Conversion Optimization: Provides frameworks for app icon design, screenshot sequences, and app preview videos with A/B testing plans. - Localization & Review Management: Creates market-specific localization strategies and rating improvement systems for international expansion. - Use Case: A mobile team launching a fitness app uses this Skill to produce a complete ASO strategy covering target keywords, optimized store listing copy, a five-screenshot sequence plan, and a phased A/B testing roadmap. ## Quick Start Ask the agent to create a complete App Store Optimization strategy for your app, including keyword research, metadata, and visual asset recommendations.

Frequently Asked Questions about App Store Optimizer

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I improve my app's ranking in the App Store?▼

Improve App Store ranking through keyword optimization of your title, subtitle, and description, combined with conversion rate improvements on visual assets. This Skill generates a keyword strategy with volume and competition scoring plus an A/B testing roadmap for icons and screenshots.

What is ASO and how is it different from SEO?▼

ASO (App Store Optimization) focuses on improving app discoverability and conversion within app stores like Apple App Store and Google Play, while SEO targets web search engines. ASO emphasizes metadata keywords, app icons, screenshots, preview videos, and ratings management.

How do I optimize app store screenshots for conversion?▼

Optimize screenshots by leading with a hero shot communicating the core value proposition, followed by feature demonstrations with benefit-focused copy. This Skill provides a five-screenshot sequence framework with localization guidance and A/B testing variables.

Does ASO strategy differ between iOS and Android?▼

Yes, iOS and Android require different metadata structures, keyword fields, and preview video specifications. iOS uses a subtitle and keyword field while Android relies on short and long descriptions, and video requirements differ in resolution, duration, and file size limits.

How long does it take to see results from ASO?▼

ASO results typically appear over weeks to months as keyword rankings adjust and A/B tests reach statistical significance. This Skill sets targets like top 10 rankings for 20+ terms and 25% conversion improvement, tracked through daily, weekly, and monthly monitoring cycles.

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