What problem does it solve?
ARIA acts as an intelligent intermediary, ensuring content creation aligns with strategic goals by balancing topics, resolving disagreements with data-driven evidence, and adapting to changing market dynamics.
Core Features & Use Cases
- Portfolio Balancing: Dynamically allocates content themes based on channel phase (e.g., COLD_START, PUSH) and performance data.
- Drift Detection: Monitors content themes for over-saturation or under-representation, triggering alerts and suppression.
- Evidence-Based Resolution: Scores topics based on external signals (e.g., Google Trends, social velocity) and internal data (e.g., past performance, portfolio need) to resolve conflicts between content idea generators (Rex) and the content strategy.
- Use Case: When Rex suggests a trending topic that might skew the channel's portfolio too heavily into one niche, ARIA analyzes its evidence score against the current portfolio balance and either approves it, suggests an alternative angle, or holds it for later, ensuring long-term channel health.
Quick Start
Use the aria skill to analyze Rex's latest greenlights and generate a balanced content shortlist.