aso-audit

Analyze App Store and Google Play listings against ASO best practices.

1|Updated May 10, 2026
One-click install
npx skills add https://github.com/Avihusitton/gil-therapy --skill aso-audit-avihusitton
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: aso-audit
Source: https://github.com/Avihusitton/gil-therapy/tree/main/.agents/skills/aso-audit
Command: npx skills add https://github.com/Avihusitton/gil-therapy --skill aso-audit-avihusitton

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

App developers, product marketers, and ASO specialists frequently struggle to identify why their App Store or Google Play listings are underperforming, leading to low organic visibility, poor download conversion rates, and missed growth opportunities. Without access to platform-specific best practices, industry benchmarks, and competitor context, teams often waste time on low-impact changes or miss critical optimization gaps that could drive significant install growth.

Core Features & Use Cases

  • Live Listing Data Extraction: Fetches real-time data from Apple App Store and Google Play URLs, pulling all relevant metadata including titles, subtitles, descriptions, screenshots, ratings, reviews, and update history.
  • Tier-Aware ASO Scoring: Evaluates listings against best-practice rubrics with adjustments for brand maturity (Challenger, Established, Dominant) to avoid penalizing deliberate, data-informed brand choices for well-known apps.
  • Prioritized Action Planning: Generates specific, actionable recommendations organized by impact and effort, including quick wins, keyword suggestions, visual asset improvements, and optional competitor comparison analysis.
  • Use Case: An indie mobile game developer can use this skill to audit their new Apple App Store listing, discover that their subtitle is missing high-value keywords, their first 3 screenshots lack clear benefit-focused captions, and their average rating is 3.7, then receive a step-by-step plan to fix these issues and increase organic installs.

Quick Start

Use the aso-audit skill to analyze my Google Play app listing at https://play.google.com/store/apps/details?id=com.example.taskapp and provide a prioritized list of changes to improve visibility and conversion rates.

Frequently Asked Questions about aso-audit

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I run an ASO audit on my Google Play app listing?

To run an ASO audit, provide your Google Play or App Store URL. The skill fetches live listing data, scores metadata and visual assets against platform-specific benchmarks, and outputs a prioritized action plan to improve visibility and conversion rates.

What is app store optimization scoring and how does it evaluate listings?

App store optimization scoring evaluates your titles, subtitles, descriptions, and screenshots against best-practice rubrics. It adjusts scores based on brand maturity tiers—Challenger, Established, or Dominant—to avoid penalizing deliberate choices made by well-known apps.

Can I compare my app store listing against competitors during an ASO audit?

Yes, you can include competitor comparison analysis during an app store listing audit. The skill evaluates competitor metadata and visual assets to help you identify keyword gaps and prioritize actionable improvements for your own mobile app.

Does ASO best practice scoring work for indie apps or only established brands?

ASO best practice scoring works for indie apps and established brands alike. The evaluation applies tier-aware rubrics that adjust for brand maturity, ensuring indie developers receive relevant keyword and visual asset recommendations without unfair penalties.

What mobile app metadata is analyzed in an app store listing audit?

An app store listing audit analyzes live metadata including titles, subtitles, descriptions, screenshots, ratings, reviews, and update history. This data is extracted directly from Apple App Store and Google Play URLs to identify optimization gaps.

Why does my app store ranking drop despite regular updates?

Your app store ranking may drop due to missing high-value keywords in subtitles, poor screenshot captions, or low ratings. An ASO audit identifies these specific optimization gaps and generates a step-by-step plan to recover organic visibility.