aso

Audit and optimize App Store and Google Play listings for visibility and conversion.

1|Updated Jul 9, 2026
One-click install
npx skills add https://github.com/ryzamedia/dustmarketingskills --skill aso-ryzamedia
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: aso
Source: https://github.com/ryzamedia/dustmarketingskills/tree/main/skills/aso
Command: npx skills add https://github.com/ryzamedia/dustmarketingskills --skill aso-ryzamedia

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This Skill helps you identify why an App Store or Google Play listing is losing visibility or download conversions and turns those findings into a prioritized optimization plan.

Core Features & Use Cases

  • Live Listing Audits: Fetch and assess titles, subtitles, descriptions, ratings, reviews, screenshots, videos, pricing, metadata, and freshness signals.
  • Platform-Specific Optimization: Apply Apple and Google Play character limits, indexing rules, screenshot requirements, keyword practices, review policies, and experimentation options.
  • Scored Recommendations: Evaluate six weighted dimensions, classify brand maturity, compare competitors, suggest keywords, and produce specific copy and visual improvements with character counts.
  • Use Case: Audit a challenger fintech app with a low rating and stale Google Play description, then prioritize rating recovery, keyword-focused copy, feature graphic updates, and listing experiments.

Quick Start

Use the aso skill to audit the App Store or Google Play listing at the provided URL and create a scored report with quick wins, keyword suggestions, visual recommendations, and a prioritized action plan.

Frequently Asked Questions about aso

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I optimize my app store listing to improve search visibility and install conversion?

App store optimization audits titles, subtitles, descriptions, ratings, and visual assets to produce a prioritized action plan with keyword-focused copy and screenshot recommendations that increase search visibility and install conversion.

What is the best way to run an ASO audit for both Apple App Store and Google Play listings?

The best way to run an ASO audit is to fetch live listing data and apply platform-specific character limits, indexing rules, and screenshot requirements to generate scored recommendations across six weighted dimensions for both Apple and Google Play.

Can I compare competitor app store listings to improve my own keyword strategy?

Yes, you can compare competitor app store listings to evaluate keyword strategy, identify gaps in copy and visual assets, and generate specific keyword suggestions and feature graphic updates to improve your own search rankings.

Do I need live store listing access to perform a full app store optimization audit?

Yes, you need live store listing access through WebFetch or Browse to assess titles, descriptions, ratings, and screenshots, with optional ASO-tool or console data required for exact rankings and search volume.

How do I fix a low rating and stale Google Play description for a challenger fintech app?

To fix a low rating and stale Google Play description, prioritize rating recovery, update keyword-focused copy within character limits, refresh feature graphics, and run store listing experiments to validate improvements.