awesome-marketing-science-guide

Official

Discover & implement marketing science tools and methodologies.

AuthorAradotso
Version1.0.0
Installs0

System Documentation

What problem does it solve?

This Skill helps marketing professionals navigate and implement advanced marketing measurement tools and methodologies, saving time and improving accuracy.

Core Features & Use Cases

  • Comprehensive Resource Hub: Offers curated resources for media mix modeling, geo experimentation, attribution, causal inference, and Bayesian methods.
  • Guided Implementation: Provides practical examples and code snippets for building and deploying marketing measurement stacks.
  • Use Case: If you're looking to set up a media mix model for your marketing campaigns, this Skill provides the foundational knowledge and tools to get started.

Quick Start

Use the 'awesome-marketing-science-guide' skill to learn about Media Mix Modeling (MMM) and its applications in marketing.

Dependency Matrix

Required Modules

pymc-marketinglightweight-mmmgeoliftpychattrcausalpyeconml

Components

scriptsreferencesassets

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: awesome-marketing-science-guide
Download link: https://github.com/Aradotso/marketing-skills/archive/main.zip#awesome-marketing-science-guide

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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