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bmad-bmm-market-research

Analyze competition and customer needs to identify market opportunities.

1|1|Updated Jan 17, 2026
Search Tags:#workflow#deliverables#market-research#competitor-analysis#market-trends#product-market-fit#customer-insights
One-click install
npx skills add https://github.com/LucaDeLeo/ASTN --skill bmad-bmm-market-research-lucadeleo
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: bmad-bmm-market-research
Source: https://github.com/LucaDeLeo/ASTN/tree/main/.agents/skills/bmad-bmm-market-research
Command: npx skills add https://github.com/LucaDeLeo/ASTN --skill bmad-bmm-market-research-lucadeleo

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill helps founders and teams quickly generate focused market research on competition and customers for a given business idea, reducing research time and enabling informed decision-making.

Core Features & Use Cases

  • Competitive landscape analysis: identify key competitors, market gaps, and relative positioning.
  • Customer insights: synthesize needs, pain points, and segments to inform product strategy.
  • Deliverables: generate a concise market landscape report with opportunities and risks for decision making.

Quick Start

Analyze the market for your business idea by following the workflow at _bmad/bmm/workflows/1-analysis/research/workflow-market-research.md.

Frequently Asked Questions about bmad-bmm-market-research

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I analyze the competitive landscape for a new business idea?▼

Analyzing the competitive landscape involves identifying key competitors, market gaps, and relative positioning. This Skill gathers competitor data to generate a concise market landscape report highlighting opportunities and risks for decision making.

What is the best way to gather customer insights and segments for product strategy?▼

Gathering customer insights requires synthesizing needs, pain points, and target segments. This Skill automates synthesizing customer data to inform your product strategy and identify potential product-market fit scenarios across relevant markets.

How do I identify market trends and opportunities for product-market fit?▼

Identifying market trends and opportunities requires analyzing customer needs alongside competitor data. This Skill applies a structured workflow to evaluate potential product-market fit scenarios and deliver actionable market research deliverables.

Can I use this market research workflow to generate structured deliverables with data quality guardrails?▼

Yes, the market research workflow generates structured and actionable deliverables. It includes built-in guardrails to ensure data quality and mitigate bias, producing a concise landscape report with clear opportunities and risks.

Does generating a market landscape report require specific competitor data inputs?▼

Generating a market landscape report requires a defined business idea to anchor the research. The Skill autonomously gathers competitor data, customer segments, and market trends, reducing manual research time for founders and teams.

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