brand-discovery

Generate identity, voice, audience, and messaging YAML templates from structured interviews.

Updated Feb 1, 2026
One-click install
npx skills add https://github.com/twofoldtech-dakota/studio --skill brand-discovery
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: brand-discovery
Source: https://github.com/twofoldtech-dakota/studio/tree/main/playbooks/brand
Command: npx skills add https://github.com/twofoldtech-dakota/studio --skill brand-discovery

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Brand inconsistency often arises from undocumented brand foundations. This Skill provides a structured Brand Discovery methodology to establish identity, voice, and messaging as a repeatable, machine-readable framework.

Core Features & Use Cases

  • Phase-based discovery (Identity, Audience, Voice, Positioning, Messaging) to align stakeholders.
  • Generates YAML assets (identity.yaml, voice.yaml, audiences/.yaml, messaging/.yaml) that serve as a single source of truth.
  • Supports practical interviews and templates to ensure consistent brand standards across content.

Quick Start

Start the Brand Discovery process with stakeholder interviews, then generate the YAML templates (identity.yaml, voice.yaml, audiences/cto-enterprise.yaml, and messaging/value-propositions.yaml).

Frequently Asked Questions about brand-discovery

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I establish a unified brand voice and messaging framework?

To establish a unified brand voice and messaging framework, you use a structured discovery process covering five phases: Identity, Audience, Voice, Positioning, and Messaging. This aligns stakeholders and outputs machine-readable templates as a single source of truth.

Why does my brand messaging become inconsistent across different content teams?

Brand messaging becomes inconsistent when brand foundations are undocumented. Without a machine-readable framework of identity, voice, and messaging templates, teams lack a single source of truth to maintain consistent standards.

What is the best way to document brand identity for automated content workflows?

The best way to document brand identity for automated workflows is generating machine-readable YAML files. This process creates structured assets like identity.yaml, voice.yaml, and audience-specific YAML files that design and content teams can programmatically access.

How do I start a brand discovery process using structured interviews?

You start the brand discovery process by conducting practical stakeholder interviews across five phases: Identity, Audience, Voice, Positioning, and Messaging. The interview insights generate structured YAML templates for your brand foundation.

Can I use YAML templates to manage brand positioning and audience definitions?

Yes, you can use YAML templates to manage brand positioning and audience definitions. The discovery process generates specific YAML files, including audiences/*.yaml and messaging/value-propositions.yaml, to serve as a structured, machine-readable framework.

Does brand discovery require technical knowledge to output machine-readable assets?

Brand discovery requires engaging with structured interviews and YAML templates to output machine-readable assets. While it supports design and content teams, stakeholders need to understand YAML structure to utilize the generated identity and messaging files effectively.