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brand-research

Extract brand intelligence via web searches across 7 phases into a structured JSON document.

2|4|Updated Apr 4, 2026
Search Tags:#data extraction#web search#strategic insights#brand research#brand intelligence
One-click install
npx skills add https://github.com/ScaleAcademy/creative-strategist-skills --skill brand-research-scaleacademy
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: brand-research
Source: https://github.com/ScaleAcademy/creative-strategist-skills/tree/main/01-audit/brand-research
Command: npx skills add https://github.com/ScaleAcademy/creative-strategist-skills --skill brand-research-scaleacademy

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill automates the extraction of complete brand intelligence by conducting web searches across 7 key phases, streamlining the research process and empowering strategic decision-making.

Core Features & Use Cases

  • Automated Web Search: Extracts information across 7 phases including identity, product intelligence, proof points, competitive positioning, founder story, and ad-ready hooks.
  • Structured Output: Outputs a comprehensive brand-research-brief.json document that is easily consumed by other skills and tools.
  • Use Case: Utilize this Skill after brand guidelines to gain deep insights into a brand's competitive landscape, product offerings, and audience, enhancing creative production and strategy development.

Quick Start

Trigger the 'brand-research' skill with the required brand URL and hero product name to initiate the brand intelligence extraction process.

Frequently Asked Questions about brand-research

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I automate brand intelligence extraction from web search?▼

Automating brand intelligence extraction involves running web searches across 7 predefined phases to gather competitive positioning and product data. This process outputs a structured JSON document containing detailed strategic insights.

What's the best way to generate a structured brand research brief for competitive analysis?▼

Generating a structured brand research brief requires extracting data across identity, product intelligence, and founder story phases. This yields a comprehensive JSON document that is easily consumed by other tools for strategic planning.

Can I use the extracted brand intelligence data for creative brief generation?▼

Yes, you can use extracted brand intelligence for creative brief generation. The process gathers ad-ready hooks and proof points, outputting a structured JSON document that enhances creative production and strategy development.

What information do I need to start automated brand research?▼

To start automated brand research, you need the target brand URL and hero product name. Providing these inputs triggers the extraction process across 7 key phases to generate a complete brand intelligence profile.

Does brand research work for competitive positioning and strategic planning?▼

Brand research works effectively for competitive positioning and strategic planning by extracting data across predefined phases. It captures competitive landscape and audience insights, outputting them into a structured JSON document.

Why does automated web search for brand research output a JSON document?▼

Automated web search for brand research outputs a JSON document to ensure the extracted intelligence is easily consumed by other skills and tools. This structured format organizes detailed brand information for seamless downstream analysis.

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