brand-voice

Apply brand voice rules from VOICE.md to client-facing content.

Updated Apr 21, 2026
One-click install
npx skills add https://github.com/chriswestt/claude-skills --skill brand-voice-chriswestt
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: brand-voice
Source: https://github.com/chriswestt/claude-skills/tree/main/brand-voice
Command: npx skills add https://github.com/chriswestt/claude-skills --skill brand-voice-chriswestt

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Load the Rawgrowth brand voice, identity framework, and Chris West's voice profile. Use before writing ANY content, copy, or client-facing material.

Core Features & Use Cases

  • Centralizes Brand Voice reference to ensure consistent tone, vocabulary, and style across all channels.
  • Applies identity framework and positioning to copy, emails, pages, and social content.
  • Encourages rapid content creation while maintaining brand integrity.

Quick Start

Load the VOICE.md quick-load and apply the Rawgrowth brand voice before drafting any client-facing copy.

Frequently Asked Questions about brand-voice

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I standardize brand voice across marketing copy and client-facing content?

You can enforce a consistent brand voice by loading the VOICE.md file and identity framework before drafting content, which automatically applies predefined tone, vocabulary, and formatting rules to all client-facing copy.

What is a brand voice style guide and when do I need it for content creation?

A brand voice style guide is a centralized set of tone, vocabulary, and formatting rules. You need it before writing any client-facing material to maintain brand alignment and ensure rapid content creation without sacrificing consistency.

How do I apply an identity framework to emails and social content?

Apply an identity framework by loading the brand voice profile before drafting. This enforces specific positioning, tone, and vocabulary rules directly onto your emails, social content, and proposals during the writing process.

Can I use a voice profile to speed up copywriting without losing brand consistency?

Yes, loading a predefined voice profile accelerates rapid content creation while maintaining brand integrity. It automatically aligns your copywriting with the established tone, vocabulary, and formatting guidelines, ensuring consistent output across all channels.

Does this brand voice enforcement work for proposals and direct client communications?

Yes, the brand voice enforcement works for proposals and direct client communications. It applies the identity framework and positioning rules to all client-facing material, ensuring every piece of copy aligns with the established tone, vocabulary, and style.