business-model

Provide the product description, target customers, current operations or assumptions, and competitive context. The skill walks through all nine blocks in sequence, from customer segments and value proposition through cost structure and revenue streams, then checks that the blocks reinforce each other.

The nine blocks are key partners, key activities, key resources, value proposition, customer relationships, channels, customer segments, cost structure, and revenue streams. Together they describe how an organization creates, delivers, and captures value.

Use the Business Model Canvas for mature businesses, corporate strategy, and investor materials where operational fit matters. Use the Lean Canvas for early-stage startups validating hypotheses, since it replaces partners and resources with problem, solution, and unfair advantage blocks.

The BMC lacks a vision block, a defensibility test against competitors, explicit trade-offs, and key metrics. For early products, the key partners and key resources blocks often add little value, so alternatives like the Startup Canvas may fit better.

Check that revenue exceeds costs at scale and that customer lifetime value is at least three times customer acquisition cost. The canvas output also surfaces key assumptions and risks that could undermine the model's economics.