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caption-writer-sms

Generate platform-optimized social media captions with hook, payoff, and CTA.

402|71|Updated Mar 20, 2026
Search Tags:#engagement#social-media#cta#platform-optimization#visual-content#caption-writing
One-click install
npx skills add https://github.com/blacktwist/social-media-skills --skill caption-writer-sms
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: caption-writer-sms
Source: https://github.com/blacktwist/social-media-skills/tree/main/skills/caption-writer-sms
Command: npx skills add https://github.com/blacktwist/social-media-skills --skill caption-writer-sms

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This skill helps creators craft platform-optimized captions for visual-first social media, ensuring hooks, payoff, and CTAs align with each platform's rules and audience expectations.

Core Features & Use Cases

  • Platform-specific caption structures tailored to Facebook, Instagram, TikTok, Pinterest, and YouTube
  • Voice matching and context alignment to maintain a consistent brand tone
  • Input-driven workflow: describe the visual, select target platform(s), format, goal, and CTA
  • Quick-start workflow to generate ready-to-publish captions with a three-part structure (hook, payoff, CTA)
  • Suitable for single-image posts, carousels, Reels/Shorts, and long-form YouTube descriptions

Quick Start

Describe the visual and target platform, then generate a platform-optimized caption with hook, payoff, and CTA.

Frequently Asked Questions about caption-writer-sms

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I write social media captions optimized for different platforms?▼

Platform-optimized captions use a Hook-Payoff-CTA structure tailored to Facebook, Instagram, TikTok, Pinterest, or YouTube. This structure stops the scroll by matching hooks and calls-to-action to each platform's specific audience expectations.

What is the best way to structure an Instagram caption to stop the scroll?▼

The best way to structure an Instagram caption is using a three-part Hook-Payoff-CTA framework. This format captures attention immediately, delivers the core value, and ends with a clear call-to-action.

Can I generate TikTok and YouTube descriptions from a single visual asset?▼

Yes, you can generate platform-specific captions for TikTok and YouTube from one visual asset. By selecting your target platforms, the workflow outputs tailored descriptions with appropriate formatting notes for each.

Does caption writing work for both short-form Reels and long-form YouTube descriptions?▼

Caption writing works for both short-form Reels and long-form YouTube descriptions. The skill adapts the Hook-Payoff-CTA structure to suit various formats, including single-image posts, carousels, and video descriptions.

Why do my Pinterest captions fail to drive clicks and engagement?▼

Pinterest captions fail to drive engagement when they lack a platform-optimized Hook-Payoff-CTA structure. Aligning your caption's voice and call-to-action with Pinterest audience expectations ensures better scroll-stopping results.

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