What problem does it solve?
Provides a data-driven system to monitor user engagement, identify churn risks, and optimise retention so teams can proactively re-engage at-risk accounts and improve long-term user value.
Core Features & Use Cases
- Engagement Monitoring: Collects and computes DAU, WAU, MAU, session duration, and feature adoption to surface usage trends.
- Cohort & Churn Analysis: Runs cohort retention curves, flags disengaged segments, and scores churn probability using an AI model with rule-based fallbacks.
- Intervention & Reporting: Designs and triggers personalised re-engagement campaigns, measures impact, and generates weekly retention reports for stakeholders.
- Use Case: A customer success manager runs cohort analysis for last quarter, identifies at-risk users with falling feature adoption, scores churn probability, and launches targeted email sequences to recover revenue.
Quick Start
Analyse the last 30 days of engagement for the new-user cohort, score churn probability, and produce a summary with top re-engagement recommendations.