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company-research

Guide product managers through tiered, evidence-based company research for strategic decision-making.

1|Updated May 13, 2026
Search Tags:#product management#competitive intelligence#strategic analysis#company research#structured research
One-click install
npx skills add https://github.com/argen/hornero --skill company-research-argen
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: company-research
Source: https://github.com/argen/hornero/tree/main/roles/product-manager/skills/company-research
Command: npx skills add https://github.com/argen/hornero --skill company-research-argen

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill provides a framework for product managers to conduct thorough, structured research on companies, ensuring strategic insights through a tiered, evidence-based approach.

Core Features & Use Cases

  • Structured Briefing: Guides users through a tiered intelligence-gathering process to answer specific questions about a company's strategy, positioning, and capabilities.
  • Tiered Research: Offers three tiers of research depth to address different strategic needs from surface-level to deep analysis.
  • Evidence-Based: Ensures that all claims are grounded in verifiable sources, with a focus on primary sources for accuracy.
  • Use Case: A product manager is preparing for a strategic review and needs a detailed analysis of a key competitor's product direction and market positioning.

Quick Start

Use the company-research skill to prepare a structured research brief on [Competitor Name] to understand their product direction and market positioning.

Frequently Asked Questions about company-research

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
What is structured company research for product management?▼

Structured company research is a tiered, evidence-based approach to intelligence gathering that validates primary sources to produce actionable strategic briefs for product managers.

How do I conduct competitive analysis for a strategic review?▼

Conduct competitive analysis by following a tiered research framework that gathers evidence from primary sources to evaluate a competitor's product direction, capabilities, and market positioning.

What's the best way to validate primary sources for competitive intelligence?▼

The best way to validate primary sources for competitive intelligence is using a structured research framework that ensures all strategic claims about a company are grounded in verifiable evidence.

Can I adjust the research depth for different strategic analysis needs?▼

Yes, you can adjust research depth using three available tiers of intelligence gathering, allowing you to scale from surface-level analysis to deep investigation based on specific strategic needs.

When do I need an evidence-based brief for strategic decision-making?▼

You need an evidence-based brief for strategic decision-making when preparing strategic reviews that require detailed, validated analysis of a key competitor's product strategy and market positioning.

Does company research focus on competitive analysis or general industry overviews?▼

Company research focuses specifically on competitive analysis and strategic insights, providing actionable briefs rather than broad, generalized industry overviews.

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