What problem does it solve?
Helps founders and product builders identify existing alternatives that customers use and surface specific ICP-focused weaknesses so you can define clear differentiation and product opportunity.
Core Features & Use Cases
- Structured competitor mapping: Walks the user through collecting 3–5 competitor or alternative options and captures their type and known weaknesses from an ICP perspective.
- Differentiation matrix: Synthesizes inputs into a side-by-side matrix comparing types, strengths, ICP weaknesses, and pricing to reveal opportunity areas.
- Artifact updates: Reads and updates local agnt state and the journey-brief Competition section so the analysis is persisted for follow-up work like SPEC drafting.
- Use case: During early product discovery, extract "current alternatives" from interviews, ask the user for candidate competitors, identify ICP pain points, and produce a one-paragraph differentiation statement to drive the next SPEC.
Quick Start
Ask the agent to find three competitor alternatives for my problem, list each one's ICP weakness, and generate a differentiation matrix focused on opportunity areas.