competitive-analyzer

Analyze competitive landscapes with Porter's Five Forces and feature matrices.

310|45|Updated Feb 22, 2026

Search Tags:#positioning #market-research #competitive-analysis #feature-matrix #pricing-analysis #moat-analysis #porters-five-forces

Ready to run

npx skills add https://github.com/Mathews-Tom/armory --skill competitive-analyzer-mathews-tom

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: competitive-analyzer
Source: https://github.com/Mathews-Tom/armory/tree/main/skills/competitive-analyzer
Command: npx skills add https://github.com/Mathews-Tom/armory --skill competitive-analyzer-mathews-tom

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

Systematic competitive landscape analysis across multiple sources to transform insights into actionable strategy for product teams and executives.

Core Features & Use Cases

Porter’s Five Forces assessment with force scorecards and synthesis
Competitor discovery across direct, indirect, and potential entrants
Feature and pricing comparison matrices with gap analysis
Market positioning maps and moat/defensibility assessment
White space identification and strategic recommendations for go-to-market and product strategy

Quick Start

Identify market competitors and generate a structured competitive landscape report for your product.

Frequently Asked Questions about competitive-analyzer

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I run a competitive analysis for my software product?▼

To run a competitive analysis, you identify direct, indirect, and potential rivals across multiple sources, then synthesize their features, pricing, and positioning into an actionable strategic report. This process highlights market gaps and informs go-to-market strategy.

What is Porter's Five Forces assessment and how does it apply to market research?▼

Porter's Five Forces assessment is a framework for evaluating industry competitiveness through force scorecards. Applied to market research, it synthesizes competitive pressures to help product teams understand market dynamics and strategic defensibility.

Can I use this to generate a feature and pricing comparison matrix with gap analysis?▼

Yes, you can generate a feature and pricing comparison matrix to evaluate competitors side-by-side. The analysis identifies specific feature and pricing gaps in the market, providing structured insights for your product strategy.

What is the best way to assess market positioning and moat defensibility?▼

The best way to assess market positioning and moat defensibility is to map competitors on a positioning chart and evaluate their barriers to entry. This reveals white space opportunities and highlights how defensible your product strategy is against rivals.

Does competitive landscape analysis work for identifying indirect and potential competitors?▼

Yes, competitive landscape analysis works for discovering indirect and potential competitors alongside direct rivals. It scans multiple sources to uncover emerging threats, ensuring your strategic recommendations account for all market entrants.