What problem does it solve? Manually tracking how your brand stacks up against competitors on social media requires hours of searching, counting mentions, and reading posts across multiple platforms. This Skill automates multi-brand comparison by fetching posts from Twitter/X and Reddit via Xpoz and computing share of voice, sentiment, and engagement side by side. ## Core Features & Use Cases - Share of Voice Calculation: Measures each brand's percentage of total mentions across Twitter and Reddit for a given period. - Sentiment & Engagement Comparison: Classifies posts as positive, neutral, or negative and compares likes, comments, Reddit scores, and impressions per brand. - Positioning & Audience Overlap Analysis: Identifies what users praise or criticize about each brand, detects users discussing multiple brands, and surfaces switching signals. - Use Case: Ask "Compare Slack vs Discord vs Teams sentiment" and receive a structured report with SOV tables, sentiment trends, key strengths and weaknesses per brand, and actionable recommendations. ## Quick Start Ask your agent to compare your brand against two or three competitors on Twitter and Reddit over the past week, for example: "Compare Figma vs Sketch vs Adobe XD share of voice and sentiment."
