competitive-intelligence

Track competitors and generate profiles, matrices, and narrative summaries.

1|Updated Oct 23, 2025
One-click install
npx skills add https://github.com/jesseotremblay/claude-skills --skill competitive-intelligence
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: competitive-intelligence
Source: https://github.com/jesseotremblay/claude-skills/tree/main/competitive-intelligence
Command: npx skills add https://github.com/jesseotremblay/claude-skills --skill competitive-intelligence

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill provides systematic competitive intelligence, helping you track competitor moves, analyze their products and strategies, and identify your own competitive advantages to inform strategic decisions.

Core Features & Use Cases

  • Competitor Profiling: Create comprehensive profiles covering products, pricing, GTM, and recent activities for key competitors.
  • Feature Comparison Matrix: Benchmark product features against competitors to identify gaps, overlaps, and unique selling points.
  • Win/Loss Analysis: Understand why deals are won or lost against specific competitors, informing sales enablement and battle card creation.
  • Use Case: Analyze a new market entrant in your industry, including their product features, pricing, and go-to-market strategy, to assess the competitive threat.

Quick Start

Generate a detailed competitor profile and feature comparison matrix for "Acme Corp" in the enterprise software market.

Frequently Asked Questions about competitive-intelligence

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I track and analyze competitor strategies and products?

Competitive analysis involves systematically monitoring competitor products, pricing, go-to-market strategies, and market moves to identify gaps and inform your strategic positioning. This Skill provides structured data collection, competitor profiling, feature comparison matrices, and narrative summaries to benchmark against rivals and assess competitive threats.

What's the best way to create a feature comparison matrix against competitors?

Feature comparison matrices benchmark your product capabilities against competitors' offerings to identify unique selling points, overlaps, and feature gaps. This Skill generates structured matrices that visualize competitive positioning and highlight areas where you have advantages or disadvantages in the market.

How can win/loss analysis inform sales strategy?

Win/loss analysis examines why deals succeed or fail against specific competitors, revealing competitive weaknesses, customer priorities, and messaging gaps. This Skill synthesizes those insights into battle cards and sales enablement resources that equip teams to win future deals.

What information should a competitor profile include?

A comprehensive competitor profile covers products, pricing structures, go-to-market approach, recent activities, and strategic positioning. This Skill generates standardized profiles that consolidate competitor intelligence into actionable intelligence for strategic decision-making and threat assessment.

Can I monitor multiple competitors and landscape changes simultaneously?

Yes. This Skill applies to ongoing competitor tracking across multiple rivals, capturing product portfolio changes, pricing shifts, and market positioning updates. Continuous monitoring identifies emerging threats and market landscape evolution to keep competitive insights current.

Do I need existing market data to start competitive analysis?

The Skill structures and synthesizes competitive intelligence from available market information—public filings, pricing pages, sales interactions, and market research. You provide source data or context; the Skill organizes it into profiles, matrices, and strategic summaries.