competitor-alerts

Configure tiered competitor monitoring alerts with urgency-based Slack or email delivery.

Updated May 18, 2026
One-click install
npx skills add https://github.com/ajayatwal1105-emerson/digital-marketing-pro --skill competitor-alerts-ajayatwal1105-emerson
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: competitor-alerts
Source: https://github.com/ajayatwal1105-emerson/digital-marketing-pro/tree/main/skills/competitor-alerts
Command: npx skills add https://github.com/ajayatwal1105-emerson/digital-marketing-pro --skill competitor-alerts-ajayatwal1105-emerson

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

It reduces alert fatigue and transforms noisy competitor monitoring signals into prioritized, actionable intelligence so your team can respond to meaningful competitive moves without being overwhelmed.

Core Features & Use Cases

  • Tiered alert rules with significance thresholds: Detect high-value changes across multiple dimensions (content, pricing, ads, social, ranking, serp, positioning) while filtering out routine noise.
  • Urgency-based delivery and digest batching: Route critical alerts in real time and bundle lower-priority updates into daily or weekly digests.
  • Per-competitor customization and guardrails: Apply different sensitivity and urgency per competitor, including volume caps, auto-downgrade, and cool-down suppression to prevent spam.

Quick Start

Run /digital-marketing-pro:competitor-alerts to configure which competitors and alert types trigger notifications, then set urgency tiers and delivery channels for real-time and digest routing.

Frequently Asked Questions about competitor-alerts

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I set up competitor alerts without causing notification fatigue?

Competitor alerts reduce notification fatigue by applying tiered urgency levels and significance thresholds to filter routine noise, routing only high-impact competitive changes to your team in real time or batched digests.

Can I route competitor monitoring alerts to Slack and email?

Yes, competitor monitoring alerts support routing to Slack or email. You can configure real-time delivery for critical urgency tiers and bundle lower-priority updates into daily or weekly digest modes.

How do I configure threshold tuning for different competitive intelligence dimensions?

Threshold tuning allows you to define per-dimension trigger thresholds across content, pricing, ads, social, ranking, SERP features, and positioning shifts, ensuring alerts only fire when changes meet your configured significance level.

What is the best way to monitor SERP tracking and ad changes for specific competitors?

The best way to monitor SERP tracking and ad changes is by loading active brand context and competitor baselines, then applying per-competitor customization with volume caps and cool-down suppression to prevent alert spam.

How do I test competitor alert delivery and formatting before going live?

You can test competitor alert delivery and formatting by sending test alerts for each configured urgency tier, which validates that your routing channels and significance thresholds are correctly applied before live monitoring begins.

Do I need competitor baselines to start tracking competitive moves?

Yes, you need to load active brand context and competitor baselines before configuring per-dimension trigger thresholds. This establishes the reference data required to detect high-impact competitive changes accurately.