competitor-finder

Maps direct and indirect competitors into tiers with structured cards and outreach hooks.

9|3|Updated Apr 13, 2026
One-click install
npx skills add https://github.com/l3mpire/claude-skills --skill competitor-finder
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: competitor-finder
Source: https://github.com/l3mpire/claude-skills/tree/main/competitor-finder
Command: npx skills add https://github.com/l3mpire/claude-skills --skill competitor-finder

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Identify and map direct and indirect competitors to inform outbound messaging and objection handling.

Core Features & Use Cases

  • Tiered competitive landscape: direct (Tier 1), indirect (Tier 2), and status quo (Tier 3) to reveal all relevant players.
  • Structured competitor cards: capture website, positioning, target ICP, pricing signal, strengths, weaknesses, and differentiating claims.
  • Battlecards and outreach hooks: ready-to-use messaging and objection-handling prompts for sales conversations.
  • Use cases include answering questions like "who are our competitors?", "competitive positioning for [company]", and "surface differentiation angles for outbound messaging".

Quick Start

Ask me to map a company’s competitors and generate direct/indirect tiers, competitor cards, and an outbound messaging battlecard.

Frequently Asked Questions about competitor-finder

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I map direct and indirect competitors for outbound messaging?

Mapping direct and indirect competitors involves categorizing the market into direct (Tier 1), indirect (Tier 2), and status quo (Tier 3) players. This three-tier competitive landscape reveals all relevant players to inform your outbound messaging and objection handling.

What is the best way to create a competitor battlecard for sales enablement?

Creating a competitor battlecard requires structuring competitor data into cards that capture positioning, target ICP, pricing signals, strengths, and weaknesses. These structured cards deliver ready-to-use outreach hooks and objection-handling prompts for sales conversations.

How do I surface differentiation angles for competitive positioning?

Surface differentiation angles by analyzing structured competitor cards to extract differentiating claims and insights. These insights directly guide messaging differentiation and reveal competitive positioning opportunities across the full market landscape.

Can I generate objection handling prompts for specific competitor weaknesses?

Yes, objection handling prompts are generated by capturing competitor weaknesses and strengths within structured competitor cards. This data directly informs battlecards and produces ready-to-use messaging tailored to counter specific competitor claims.

What information do I need to provide to analyze a competitive landscape?

Analyzing a competitive landscape requires asking the tool to map a specific company's competitors. The system then automatically generates direct and indirect tiers, structured competitor cards, and an outbound messaging battlecard based on that input.

Does competitor analysis include status quo alternatives in the market?

Yes, competitor analysis includes status quo alternatives by categorizing the competitive landscape into three tiers. Tier 3 specifically captures the status quo, revealing all relevant players including indirect and status quo alternatives that prospects might use instead of switching.