competitor-monitor

To monitor competitors, you create a brand profile, add the rivals you want to track, and configure per-dimension scan frequencies for pricing, ads, content, social, and SEO. This begins baseline collection and change detection.

Baseline tracking records a competitor's state at a specific point in time to serve as a reference for future changes. You need it to verify whether shifts in pricing, messaging, or SEO are genuine changes versus standard fluctuations.

Yes, you can define thresholds and configure notification routing to send competitor change detection alerts directly to Slack or email. This ensures your team receives timely updates on strategic competitor shifts.

Yes, competitor monitoring supports multi-dimension tracking with per-dimension frequencies, allowing you to scan ads, content, social, and SEO on different schedules. This aligns monitoring cadence with the volatility of each channel.

The best way to track competitor pricing changes is to establish baseline snapshots and apply scheduled monitoring with threshold-based alerts. This method captures ongoing change signals with provenance and data quality indicators.

No, you do not need manual checks; the system generates initial competitive intelligence briefs automatically from collected baseline data and change signals. It routes these reports through your configured notification channels.