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competitor-profiling

Name: competitor-profiling
Availability: InStock
Author: samuelgabrielsikorjak-sys

Generates structured competitor profile documents from URLs using site scraping and SEO data.

Updated Jul 23, 2026

Search Tags:#firecrawl #positioning #competitive intelligence #market research #competitor analysis #seo #dataforseo

Ready to run

npx skills add https://github.com/samuelgabrielsikorjak-sys/techscope-website --skill competitor-profiling-samuelgabrielsikorjak-sys

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: competitor-profiling
Source: https://github.com/samuelgabrielsikorjak-sys/techscope-website/tree/main/.claude/skills/marketingskills-main/skills/competitor-profiling
Command: npx skills add https://github.com/samuelgabrielsikorjak-sys/techscope-website --skill competitor-profiling-samuelgabrielsikorjak-sys

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve? Researching competitors manually means visiting dozens of pages, pulling SEO metrics, and reading reviews, then assembling it all into a comparable format. This Skill automates that research pipeline and produces consistent, evidence-backed competitor profiles. ## Core Features & Use Cases - Automated Site Research: Maps and scrapes competitor homepages, pricing, features, customers, integrations, and changelogs via Firecrawl, saving raw data to dated folders for auditing and re-use. - SEO & Market Intelligence: Pulls domain rank, backlinks, ranked keywords, traffic estimates, and organic competitors via DataForSEO, with quick scan and deep profile modes. - Structured Output: Generates one markdown profile per competitor plus a cross-competitor summary with comparison table, positioning map, and SWOT analysis. - Use Case: Given five competitor URLs, produce five comparable profile documents and a landscape summary highlighting positioning gaps your product can exploit. ## Quick Start Profile these competitors: https://competitor1.com and https://competitor2.com, using a quick scan focused on pricing and positioning.

Frequently Asked Questions about competitor-profiling

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I profile competitors from their website URLs?▼

Provide a list of competitor URLs and the skill maps each site with Firecrawl, scrapes key pages like homepage, pricing, and features, pulls SEO metrics from DataForSEO, then synthesizes everything into a structured markdown profile per competitor.

What pages should I scrape for competitor analysis?▼

Prioritize the homepage, pricing page, features pages, about page, customers or case studies page, integrations page, and changelog. Optionally scrape review sites like G2, Capterra, Product Hunt, and TrustRadius for sentiment and ratings.

What is the difference between quick scan and deep profile?▼

Quick scan covers only the homepage, pricing page, domain rank overview, and ranked keywords summary for a fast abbreviated profile. Deep profile adds all site pages, full backlink analysis, keyword intelligence, review mining, and technology stack detection.

Can I skip the SEO data collection in competitor profiling?▼

Yes, you can request only specific dimensions like pricing, positioning, and customer logos. The skill then runs site scraping and synthesis only, flagging the SEO section as not collected rather than leaving placeholders.

Should I update an old competitor profile or start fresh?▼

Update the existing profile rather than starting fresh. Re-pull the pricing page, SEO metrics, and changelog, update the generated date, save new raw data to a new dated folder, and record changes in a Change Log section.

How many competitors can be profiled at once?▼

For large lists of 10 or more, the skill recommends prioritizing the top 5 by domain overlap or market similarity and using quick scan mode. Scraping is parallelized across competitors with consistent metrics for comparability.

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