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competitor-research

Benchmark GTSE against a competitor and output a SWOT-style comparison.

Updated Feb 7, 2026
Search Tags:#market intelligence#competitive analysis#SWOT#competitor research#trust signals#pricing check#shipping thresholds
One-click install
npx skills add https://github.com/mk-162/162-Demo-Handbook --skill competitor-research-mk-162
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: competitor-research
Source: https://github.com/mk-162/162-Demo-Handbook/tree/main/OLD-%20docs/skills/competitor-research
Command: npx skills add https://github.com/mk-162/162-Demo-Handbook --skill competitor-research-mk-162

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill helps teams benchmark a target competitor to reveal relative strengths and weaknesses, enabling informed strategic decisions.

Core Features & Use Cases

  • Standardized data collection: Collects key attributes (pricing, shipping thresholds, trust signals, and product promises) for a defined competitor.
  • Competitive analysis output: Produces a concise SWOT-style comparison against GTSE.
  • Use Case: When planning market entry or feature adjustments, run this skill to surface gaps vs. competitors and inform prioritization.

Quick Start

Run competitor-research on a target company by comparing its homepage messaging, pricing, shipping terms, and trust signals to GTSE, then generate a SWOT snippet.

Frequently Asked Questions about competitor-research

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I benchmark competitor pricing and shipping thresholds against my product?▼

Competitor research uses a structured data collection workflow to evaluate homepage messaging, pricing, shipping terms, and trust signals. It then generates a concise SWOT-style comparison to reveal relative strengths and weaknesses.

What is the best way to perform a SWOT analysis for market entry planning?▼

The best way to perform a SWOT analysis for market entry is to benchmark a target competitor's pricing, shipping thresholds, and trust signals against your product. This surfaces strategic gaps to inform prioritization and planning decisions.

Can I use this competitive analysis skill for marketing and product strategy adjustments?▼

Yes, this competitive analysis skill applies directly to marketing and product strategy scenarios. It evaluates competitor pricing, shipping thresholds, and trust signals to help teams identify gaps and make informed strategic adjustments.

How do I compare trust signals between my company and a competitor?▼

To compare trust signals between your company and a competitor, run this skill to collect and evaluate those specific attributes. It provides a structured workflow that outputs a concise SWOT-style comparison highlighting relative strengths and weaknesses.

What data do I need to collect for a competitor research analysis?▼

For competitor research analysis, you need to collect data on competitor homepage messaging, pricing, shipping thresholds, and trust signals. The skill uses this input to generate a concise SWOT-style comparison against your product.

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