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competitor-scan

Analyzes competitive landscapes to produce positioning matrices, messaging gaps, and ad-creative patterns from public libraries.

Updated Jun 1, 2026
Search Tags:#messaging#benchmarking#positioning#market-research#competitor-analysis#ad-creatives
One-click install
npx skills add https://github.com/Nikolaj-Storm/Mad-Minds --skill competitor-scan-nikolaj-storm
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: competitor-scan
Source: https://github.com/Nikolaj-Storm/Mad-Minds/tree/main/onlineminds-marketing/skills/competitor-scan
Command: npx skills add https://github.com/Nikolaj-Storm/Mad-Minds --skill competitor-scan-nikolaj-storm

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This Skill helps marketing teams quickly assess competitive landscapes and generate actionable positioning, messaging, and ad creative insights using public data sources.

Core Features & Use Cases

  • Compare brand positioning and messaging across competitors and markets.
  • Identify gaps, opportunities, and patterns in ads and content to inform strategy.
  • Produce a prioritized report with a clear path to optimization and execution.

Quick Start

Provide a brand and market, then run a competitor-scan to generate a positioning comparison report.

Frequently Asked Questions about competitor-scan

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
What is competitor analysis for brand positioning and messaging?▼

Competitor analysis assesses the competitive landscape to generate actionable positioning and messaging insights. It produces a positioning matrix, identifies messaging gaps, and analyzes ad-creative patterns using public data sources.

How do I find messaging gaps and ad-creative patterns in my market?▼

You can identify messaging gaps by analyzing competitive landscapes using public Meta and Google ad libraries. The process produces a prioritized report highlighting opportunities and patterns to optimize your market strategy.

Does competitor-scan use third-party traffic or keyword data for benchmarking?▼

No, this competitor analysis approach does not use third-party traffic or keyword data sources. It relies strictly on public Meta and Google ad libraries alongside web research to benchmark competitors and generate positioning insights.

What data sources do I need to benchmark competitors and generate a positioning matrix?▼

You need a defined brand and market context. The scan uses public Meta and Google ad libraries alongside available web research to analyze ad-creative patterns and produce a positioning matrix without requiring third-party traffic data.

Can I analyze ad-creative patterns across different markets using public ad libraries?▼

Yes, you can analyze ad-creative patterns by leveraging public Meta and Google ad libraries. The scan assesses these public sources to compare brand positioning and identify messaging gaps across competitors and markets.

When should I avoid using public ad libraries for competitor benchmarking?▼

You should avoid relying solely on public ad libraries if your market lacks defined competitors or active public ad campaigns. The scan also does not provide third-party traffic or keyword data, limiting its use for traffic-based benchmarking.

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