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content-gap-analysis

Compare site content to competitors and produce a prioritized content calendar.

7|2|Updated Apr 13, 2026
Search Tags:#content-strategy#gap-analysis#competitor-analysis#content-gap-analysis#keyword-gap#topic-coverage
One-click install
npx skills add https://github.com/SJTU-IPADS/SkVM-data --skill content-gap-analysis-sjtu-ipads
Or copy as Structured Prompt for Agentโ–ผ
Please help me install this Agent Skill.
Skill: content-gap-analysis
Source: https://github.com/SJTU-IPADS/SkVM-data/tree/main/skills/content-gap-analysis
Command: npx skills add https://github.com/SJTU-IPADS/SkVM-data --skill content-gap-analysis-sjtu-ipads

SYSTEM DOCUMENTATION & REQUIREMENTS

๐Ÿ’ก This Skill includes references (resource) components.

What problem does it solve?

Content Gap Analysis surfaces missing topics, untapped keywords, and content formats by comparing your site to competitors to reveal opportunities for growth and competitive advantage.

Core Features & Use Cases

  • Keyword Gap Analysis: Finds keywords competitors rank for that you don't.
  • Topic Coverage Mapping: Identifies topic areas needing more content.
  • Content Format Gaps: Reveals missing content types (videos, tools, guides).
  • Audience Need Mapping: Aligns gaps with audience journey stages.
  • GEO Opportunity Detection: Discovers AI-cited or geo-relevant opportunities competitors miss.
  • Priority Scoring: Ranks gaps by impact and effort.
  • Content Calendar Creation: Plans a gap-filling content calendar.

Quick Start

Run a full gap analysis comparing your site to key competitors and output a prioritized content calendar.

Frequently Asked Questions about content-gap-analysis

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
What is content gap analysis and how does it find missing topic coverage?โ–ผ

Content gap analysis identifies missing topics, untapped keywords, and content formats by comparing your site to competitors. It maps gaps across audience journeys and GEO signals to reveal actionable growth opportunities and competitive advantages.

How do I find keywords my competitors rank for that my site is missing?โ–ผ

To find missing keywords, perform a keyword gap analysis comparing your site to key competitors. This process surfaces specific terms competitors rank for that you don't, allowing you to target untapped search demand and prioritize actions.

How do I map audience journey stages to identify content format gaps?โ–ผ

Map audience journey stages by aligning content gaps with user needs at each step. This reveals missing content types like videos, tools, or guides, ensuring your coverage supports the full audience journey from awareness to conversion.

Can I prioritize content gaps by impact and effort to build a content calendar?โ–ผ

Yes, you can prioritize content gaps using priority scoring that ranks opportunities by impact and effort. This ranking directly informs the creation of a gap-filling content calendar, outputting a prioritized growth plan with clear data sources.

What is the best way to detect GEO opportunities competitors miss?โ–ผ

The best way to detect GEO opportunities is to compare your site's coverage against competitors for AI-cited or geo-relevant signals. This reveals specific geographic or AI-driven content opportunities that competitors currently overlook.

Do I need external tools to compare my site to competitors for topic coverage mapping?โ–ผ

No external tools are required as dependencies. The analysis compares your site to key competitors using available references to determine missing coverage, prioritizing actions and producing a growth plan without needing additional plugins.

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